After 15 years as a complex business litigator, Tracy Thrower Conyers turned her considerable energies and enthusiasm to helping real estate professionals grow their businesses through clearly defined and articulated online marketing strategies and business efficiencies.  When Tracy is not writing, speaking or training on topics of entrepreneurial growth and passion, she juggles the demands of a busy young family with her duties as Founding Partner and Director Of New Business Development at IDXdirect, inc., a web-based technologies company specializing in Interactive IDX for the real estate industry.

Tracy is no stranger to rain, having grown up in the Seattle area.  Although she's been in Southern California for over 20 years, she'll still tell you "rain is good!"

Tracy lives in Los Angeles with her husband, Doug and young daughter, Zoe.

IDXdirect, inc. was one of the first IDX companies to offer IDX solutions to the real estate industry and is still one of the few to offer a truly interactive product designed specifically to keep visitors on your website and coming back for more.  In particular, IDXdirect leads the industry in presenting custom website pages autopopulated with today's listings that match specific criteria defined by the website owner, allowing agents and brokers to easily and effortlessly present pages of active listings from their farm areas, or to create special property type websites such as condo-specific or luxury-focused websites.

IDXdirect recently took everything it knows about online consumer behavior and everything derived from serving real estate clients for over five years and created SmartLeads, a new lead generation program designed specifically to cover the entire lifecycle of a lead, from procurement to transaction.  It takes a unique skillset to understand the entire process and to provide technology tools sophisticated enough to leverage and overcome the unique challenges of each stage in a lead's lifecycle.

IDXdirect team members live, breathe and eat real estate and strategies for bringing online real estate consumers together with real estate agents and companies.  They understand lead capturing because IDXdirect developed one of the earliest and still best listings-based lead capturing suite of tools available on the market.  IDXdirect knows what online real estate consumers want and knows how to help you "talk" to these consumers and convert them to clients.  Let IDXdirect help you put all of these steps together into one comprehensive, well-defined online marketing strategy that will grow your business no matter what your local market looks like.

IDXdirect serves real estate professionals all over the country.  Visit us on the web at www.idxdirect.com see how IDXdirect can help you define and execute an online marketing plan that reflects you and your personal business goals.