ActiveRain Gives You the Blueprint for Successful Blogs

Education & Training with ActiveRain University

ActiveRain Gives You the Blueprint for Successful Blogs

No two bloggers are going to have the exact same style. In this regard, bloggers are like snow flakes (lame! Be over already winter!) custom hot rods! Each one with their own unique style and approach. But there are cetain kinds of posts that we believe every blogger should have in their blog.

Our Blogging Blueprint Series is designed to give you a map by which to create some of the most valuable posts for your real estate blog. The idea is, the first time you create a post of this nature, you have something to help guide you. We hope to guide you both the visual layout of the post as well as the content. Our blueprints are designed to help ensure that some of the most important aspects of a blog post are present when you create your posts (think calls to action and things designed to help your blog posts generate leads, prospects and ultimately business for you)

What Does a Blueprint Contain:

Each blueprint comes with a template of some sort that you can follow while creating your own blog posts. There is also a video recording of our Community Evangelist Bob Stewart walking you through the specifics of each type of post including explaining the layout and the type of content you will want to create for each type of post.

Perhaps the most important part of these blueprints is the discussion and placement of your calls to action. These links and images can be the difference between getting leads and not getting leads from your real estate blog.

You can access our Blogging Blueprint Series below.

Generate 1000's of Clicks Blogging about Condo Complexes

Local Events and Local Businesses Blog Templates

Hyper Local Blog Template

Market Report Blog Template

Neighborhoods and Subdivisions

Blog Your Listings

Answering Your Frequently Asked Questions with Your Blogs

Blog to Capture Increased Halloween (or other holiday) Traffic

Homes for Sale with (some certain feature)

Blogging Blueprint: Personalizing Real Estate News


Click here to access the Blogging Blueprint HTML Templates!

In some of our blueprint classes, we offer these image calls to action as examples. Feel free to right click on the image, save it to your computer, and then use these images in your blog posts if they make sense and you have some place great to link them on your website.

pick your neighbors

school reports

For more upcoming classes like this, check out the ActiveRain University Calendar

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Need Ideas of What to Blog About? Check out

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Comments (41)

Jeff Jensen
The Federal Savings Bank/Lending in 50 states - Greenwich, CT

Blogging can become formulaic.  It is nice to break out of the pattern every once in a while.

Mar 24, 2014 08:29 AM
Joyce Marie Marsh
Joyce Marsh Real Estate LLC - Ormond Beach, FL
Luxury & Ocean Homes in Central Florida

Excellent post with great blogging info in one place.  Thank you!

Mar 24, 2014 10:04 AM
Les & Sarah Oswald
Realty One Group - Eastvale, CA
Broker, Realtor and Investor

Active Rain University always come through presenting the tools to make us all successful. Thanks for the post!

Apr 04, 2014 02:55 AM
Cindy Edwards
RE/MAX Checkmate - Johnson City, TN
CRS, GRI, PMN - Northeast Tennessee 423-677-6677

This is truly awesome, very excited - better get posting

Jul 09, 2014 10:19 AM
Anna Hatridge
R Gilliam Real Estate LLC - Farmington, MO
Missouri Realtor with R Gilliam Real Estate LLC

How could I have missed this important post?  Now I will be much able to be much better with my blog.  Thank you,  Thank you!  Have a wonderful day and Thank you!

Jul 10, 2014 12:57 AM
Hrisco & Associates
Hrisco & Associates - Roanoke, TX
Roanoke Homes for Sale - Roanoke Neighborhoods

I really appreciate Active Rain putting these blueprints, together, they have been a long time, in the process of starting to use these religiously, in an effort to make blogging even more easy for everyone, it would be really cool, if you were able to load the various blogging blueprints into a drop down menu under draft mode, so when you go to write a blog post, if you would like to write a post about your listing, you begin your post in draft mode and choose that blue print from a drop down, and begin edting.  Right now, i have to look up this bookmarked post and grab the code....perhaps you guys have already thought of that and its in the works....:)

Jul 13, 2014 09:36 AM
Nelson Carrillo
Real Estate eBroker, Inc. - Phone: (619) 940-6560 - Bonita, CA
South San Diego, CA Homes For Sale

whoa! i missed this post!  I'm glad I did a search on blogging and this post came up.  Good stuff!  Thanks for sharing!

Jul 15, 2014 03:17 PM
Karen Mathers - REALTOR®
Keller Williams Vero Beach - Vero Beach, FL
When it Matters, Choose Mathers! 772-532-3221

Wow, A big help with understanding everything.  Where would be be without AR.  I guess we would be paying the big bucks to someone that pretends to be the expert on SEO.

Aug 04, 2014 08:33 AM
James Renfro SRS, SFR, CPRES
Renfro Realty Group - San Diego, CA
Internet Marketing Specialist

Thank you for the image call to actions!  Your blue prints take the guess work out of blogging!

Sep 16, 2014 06:07 AM
Michele Smylie Clark
Cave Creek, AZ

Thanks so much, great ideas!

Oct 14, 2014 05:39 AM
Donna Foerster
HomeSmart Realty Group - Parker, CO
Metro Denver Real Estate Assistant

I'm on a hunt for information about SEO. I'm a complete novice when it somes to this topic. It overwhelms me!

Dec 01, 2014 03:37 AM
Texas Insurance Training Academy

That was a great news for us specially beginners like me I am new to Seo, and this site will be perfect for my first post Texas Insurance Training Academy

Mar 08, 2015 05:04 PM
Troy Erickson AZ Realtor (602) 295-6807
HomeSmart - Chandler, AZ
Your Chandler, Ahwatukee, and East Valley Realtor

What a great resource for improving our SEO with our blog posts. Thanks so much for sharing.

Aug 11, 2015 05:30 PM
Diana L Faulkner
Romanoff Realty - Alamo Heights, TX
Alamo Heights Homes for Sale - Concierge Service

This is awesome.  Thank you, Bob.

May 04, 2016 08:18 AM
Thomas J. Nelson, REALTOR ® e-Pro CRS RCS-D Vets
Big Block Realty 858.232.8722 - La Jolla, CA
CEO of Vision Drive Realty - Coastal San Diego

Great tips, and due for a "brush the dust off" re-blog.

Mar 14, 2017 09:14 PM
Dil Gurung
Alpine Ramble Treks - Autaugaville, CO
Trekking and tour specialists


I am from Nepal, Mount Everest base camp and I got your post this morning and bookmarked to read the ideas and found really insightful way of guides. thank you for sharing it, much appreciated, 

Feb 17, 2021 07:29 PM
Nishesh Niraula

Awesome tips.

Blogger from Nepal


Radiant Helicopter Tours

Radiant Treks

Nepal helicopter Charter

May 01, 2021 11:08 PM
Suman Shrestha

It is very informative and great tips. Thank you so much. From Suman Nepal, the country of Mount Everest.

Jun 11, 2021 01:42 AM
Pasang Lama
Karma Eco Adventure - Arctic Bay, YN
Travel Agent

What a great platform to get blogging knowledge. Thanks for sharing this worthy information. 

Jul 24, 2022 08:12 PM
Attractive Nepal

Informative and Interesting to read.

Check out: Everest Base Camp Trekking

Aug 22, 2022 04:17 AM