Local Businesses and Local Events Blog Templates

Education & Training with ActiveRain University

Our Blogging Blueprint webinar on Friday, January 11th, focused on using Local Events and Local Businesses blog posts to drive traffic to your blog. We created some example blog posts written for a local event and local businesses to give you a template to work with when creating your own.

Posts about local events and local businesses will drive traffic to your blog. For example, when researching the local firework show someone can get the times and location from the city's website, but you will give them insider information in your blog. Your blog will tell them where they should sit to get the best view or recommnedations for parking. If you blog about a local business your goal is not to just to rank for the business name, you want to rank for the business + neighborhood (Acme barbershop in Capitol Hill) or business + criteria (Best restaurant for kids in Wallingford). Give them your unique opinion about the business, otherwise they will just go to the website.

Once you get these blog posts going, you will want to focus on the side bar of your blog. This is a great place for widgets and descriptions. Not everyone that lands on your blog from one of these blog posts is looking for a home at that time but they will recognize that you are a real estate professional. Having a widget on the sidebar gives them a place to take action or request more information.

Watch the Webinar Now!

Check out this Sample Local Business Blog Post
or this Sample Local Events Blog Post
or Create Your Own!

Don't know how to use this?
Click here to learn how and access all of the Blogging Blueprint HTML Templates!


Want more? Catch up on the entire Blogging Blueprint series!

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Theresa Akin

Watched the webinar at our brokerage and turned it into a meeting to discuss before and after.  Learned alot.

Jan 15, 2013 08:26 AM #19
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Calabasas CA

thanks for sharing!!!!!

I have a little issue saving it as pdf, it is only saving as jpg. Any advice on it? 


Jan 16, 2013 02:55 PM #20
Jeremy De La Garza
Corpus Christi Realty Group - Corpus Christi, TX
Corpus Christi, TX

Great webinar, the agents in the office as well as myself really enjoyed it!

Jan 20, 2013 01:32 AM #21
Connie Harvey
Pilkerton Realtors - Brentwood, TN
Realtor - Nashville TN Real Estate
I don't know how I missed this. But then I also missed the webinar!
Jan 21, 2013 07:18 AM #22
Bahman Davani, CM at Texas Five Star Realty, Plano, TX (214) 457-7055
Texas Five Star Realty, Plano Texas - Frisco, TX
Homes for Sale in Plano, Frisco, Prosper, Allen TX

Thank you.

Feb 25, 2013 10:08 AM #23
Liz McGinley
Florida Indeed Real Estate, Inc - Merritt Island, FL
Service with Integrity Indeed!

Thanks for the very informative webinar.  You covered alot of good points.  Thank you for the templates as well.  You are a great help to those of us starting out in the blogging world.

Mar 11, 2013 11:26 PM #24
Donna Foerster
HomeSmart Realty Group - Parker, CO
Metro Denver Real Estate Assistant

Thank you for sharing the templates and the tips. I have been writing quite a few local business and event posts and this gives me some ideas to make them even better.

Jun 11, 2013 08:58 PM #25
Nina Hollander
Coldwell Banker Residential Brokerage - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

This was a great webinar and I've used that blue print more than once.

Jun 17, 2013 09:16 PM #26
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Calabasas CA

Unfortunately with new changes on AR, Google and Mac, it is not possible to copy and paste anything( finally copy right:), but these templates are still a great help!

Sep 24, 2013 07:45 PM #27
Cheryl Powell - The Powell Team
Southern Homes of The Carolinas - The Powell Team - Harrisburg, NC
Concord,Harrisburg & Charlotte NC Area Real Estate

The templates and tips are great tools, thanks so much for sharing! 


Jan 20, 2014 10:21 AM #28
Mark Don McInnes, Sandpoint
Sandpoint, ID
North Idaho Real Estate - 208-255.6227

Thank you for some great information.  I have been blogging a while now and unfortunately with no real direction for consistancy. I downloaded the your template to refer to when writing future blogs.  

Apr 29, 2014 07:25 AM #29
Than Maynard
Coldwell Banker Heart of Oklahoma - Purcell, OK
Broker - Licensed to List & Sell - 405-990-8862

I didn't know they have templates on AR. I need to check them out.

Jun 24, 2014 05:17 AM #30
Travis "the SOLD man" Parker; Associate Broker
iXL Real Estate-Wiregrasss\ - Enterprise, AL
email: Travis@theSOLDman.me / cell: 334-494-7846

Great idea! I started doing videos of local businesses, so now I'll add Blog Posts as well.

Jul 16, 2014 06:45 AM #31
Sharon Paxson
Compass - Newport Beach, CA
Newport Beach Real Estate

Thanks for sharing this blueprint for local community events, very succinct.

Sep 11, 2014 01:21 AM #32
Evelyn Johnston
Friends & Neighbors Real Estate - Elkhart, IN
The People You Know, Like and Trust!

Thanks for the outstanding blueprints. I can't wait to get started!

Mar 17, 2015 11:50 AM #33
Joan Beduze
Keller Williams Realty Acadiana - Lafayette, LA

Wow!  Lots of really useful information; things that I never would have thought of!



Apr 04, 2015 03:27 AM #34
CA COASTAL ESTATES Lauren Selinsky Perez CRS
California Coastal Estates - Aliso Viejo, CA
"Your Real Estate Broker" #oclauren

Great info. Btw- does the 10 blogging start mon-sun? 

Jun 11, 2016 01:17 PM #35
Bob Stewart
ActiveRain - Mesa, AZ

Lauren Selinsky CRS ePro ,

The 'week' starts on Monday at 12:00am Pacific time and runs through Sunday night at 11:59pm Pacific time.

Jun 14, 2016 03:21 AM #36
CA COASTAL ESTATES Lauren Selinsky Perez CRS
California Coastal Estates - Aliso Viejo, CA
"Your Real Estate Broker" #oclauren

Thanks Bob Stewart and always nice to refer back to your prior blogs. Great profile pic 😉

Hope the family is well. 

Jun 14, 2016 04:12 AM #37
Michelle Cherie CarrCrowe Just Call...408-252-8900
Get Results Team...Just Call (408) 252-8900! . DRE #00901962 . Licensed to Sell since 1985 . Altas Realty - San Jose, CA
Family Helping Families Buy & Sell Homes 40+ Years

Thank you so much for putting this together. Is there also a transcript? 

Mar 18, 2017 06:52 PM #38
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