real estate marketing: How to Get Real Estate Leads without Cold Calling
- 11/28/17 04:33 PM
Cold calling may be a talent and a skill that some people have, but ringing strangers on the phone in search of business isn’t an activity for which every real estate personality is suited.
For decades, some of the most successful agents in the industry’s history have relied upon cold-calling techniques to drum up prospects and clients.
In fact, auto-dialing software emerged in response to the demand for help with outbound phone calls.
But in that same span of time, many talented and skilled agents have struggled to succeed because cold calling just isn’t their thing.
Conventional marketing allows real estate agents to plant lead seeds that … (1 comments)
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real estate marketing: Lori Ballen Presents: From Foundation to Fortune [Free Webinar]
- 09/11/17 12:07 PM
CONTACT:
Lori Ballen
Ballen Events
702-602-6137
events@ballenbrands.com
BallenEvents.com
Lori Ballen Presents: From Foundation to Fortune [Over 5 Ways to Grow Your Business Online]
Lori Ballen is a real estate agent with Keller Williams Las Vegas with her own team, as well as CEO of her marketing company, Ballen Brands. This Wednesday, August 20 at 11am PT, Lori will be presenting a webinar on the essential ways to grow your business online. Lori has been studying online marketing techniques not only in Real Estate, but also in previous businesses including a children's consignment store and a catering company. She has put her methods to … (1 comments)
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real estate marketing: Lori Ballen Presents: Blog Like Ballen! Hands-On Training in Las Vegas
- 08/21/17 11:37 AM
CONTACT:
Lori Ballen
Ballen Events
702-602-6137
events@ballenbrands.com
BallenEvents.com
Lori Ballen Presents: Blog Like Ballen! A Hands-On Training Event in Las Vegas, NV
Lori Ballen is a real estate agent with Keller Williams and has been teaching her online marketing strategies for many years to agents all around the United States as well as Canada (and virtually to those in other continents, as well). This October 12-13 from 10am - 4pm, Lori will be teaching a small-group hands-on training workshop in her home town of Las Vegas, NV. During these two days, attendees will learn how to dominate search engines through focused blogging using … (0 comments)
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real estate marketing: Homes for Sale Pages for IDX Real Estate Websites [Guide]
- 08/02/17 03:38 PM
In this guide, I'll show you how to build simple IDX pages that drive organic search engine traffic. Buyers go to Google often and search phrases like "homes for sale in las vegas with a pool" or "gated communities in henderson". IDX pages are among the highest performing lead generation strategies. You can dominate search in your area with this simple technique and time on task.
What is an IDX page?An IDX page within your website showcases particular properties by location, price, features, zip codes, school zones, and other specifications. To create an IDX page, an individual set of criteria is created within your … (2 comments)
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real estate marketing: Real Estate Agent Technology Tools for Lead Generation and Cultivation
- 12/02/16 06:57 AM
There are many fantastic real estate agent technology tools out there to help you get more leads online and cultivate the leads that you already have. The tools listed below are great tools to utilize, but they are not required to generate leads online.
When I started Real Estate, all I had was a computer and a will to survive. There were no bells and whistles for me to utilize to get more leads online. It was me, my keyboard, and purpose, passion, and a plan. However, if you are ready to make the lead generation road a little less bumpy, here … (2 comments)
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real estate marketing: Internet Marketing Tips | Using Infusionsoft Campaigns to Automate Your Marketing
- 02/19/16 01:18 AM
Running a business is tricky, especially when you are trying to manage a database, send emails to your contacts, keep them organized, know who is interested and who you’ve called, and just knowing where everyone is at in your database.
Finding the right CRM is a major part of this. We have used a few CRM programs in the past and recently made the switch to Infusionsoft, which has been incredible — especially when it comes to their campaigns.
We are not experts in these campaigns, and we are still learning all that they can do, but here are some fantastic internet marketing tips, tricks, … (1 comments)
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real estate marketing: How To Write a Successful Blog In 8 Simple Steps
- 02/12/16 05:05 AM
Writing a blog is crucial to your online marketing strategy. If you are not blogging, yet, now is a GREAT time to start. In order to write a successful blog, there are 8 simple steps that you need to check-off to ensure your blog has all the right pieces to be successful.
1. Finding a TopicIt can sometimes be difficult to find a topic to write about. You want to make sure that your topic is something that people will WANT to read and that other people may not necessarily be writing about. Here are a few tips to help you … (5 comments)
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real estate marketing: 7 SEO Tips to Dominate Search Engines
- 02/04/16 08:45 AM
Every single thing you do regarding online marketing for your real estate business should have Search Engine Optimization at the forefront. No matter how pretty your page, how stellar your images, or how eloquent your content, your efforts will be moot if potential clients cannot find you online. If you do not have a thorough, deep, and rich understanding of SEO, then you cannot afford to miss this class on Search Engine Optimization.
Search Engine Optimization is a strategy used to bring visitors to your website through high-ranking search pages on major search engines such as Google. Organic rankings, or unpaid rankings, are a … (21 comments)
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real estate marketing: Internet Marketing Tips | Low Cost Marketing Techniques
- 02/03/16 07:47 AM
When running a business, one of the biggest things you need to keep in mind is how you are going to market your business.
You do not have to do this process alone, but when you’re first starting out, the budget for an online marketing team and additional resources may not be the main focus. . .
And That’s Okay!
Online marketing doesn’t have to drain your wallet. There are many low-cost marketing techniques to get your business out there — and while they may take a little more effort and time at first — the return can be magnificent.
Here are the tools that are are … (72 comments)
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real estate marketing: The Ballen Method Celebrates Its 3rd Birthday with a Birthday Bash Event
- 01/29/16 08:02 AM
Digital Marketing Strategist and creator of The Ballen Method, Lori Ballen is celebrating the 3rd birthday of The Ballen Method with a virtual Birthday Bash Event.
Lori Ballen, Digital Marketing Strategist and creator of The Ballen Method is celebrating the three-year anniversary of the creation of The Ballen Method by throwing a virtual Birthday Bash Event that highlights the release of new services.
This Ballen Birthday Bash is highlighted by the much anticipated services release on January 29, 2016 at 3 PM. Those who are serious about growing their business will now have a choice of personal training plans to suit their needs and skill level.
Lori and her husband … (1 comments)
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real estate marketing: Using IDX Systems | Adding IDX Broker Widgets To Increase Lead Capture Conversion on Your Site
- 01/22/16 06:36 AM
When creating a great real estate website, there are multiple tools that you want to make sure that you have in place in order to generate more leads and track your results. These tools may include:
Lead Capture Buttons Home Evaluation Forms Analytics Tracking Code Contact Forms Community Pages and more. One of the tools that a lot of people don’t think about right off the bat is an IDX Solution. IDX Solutions (Such as IDX Broker or Wolfnet 3.0) provide an opportunity for you to display listings pulled from the MLS. These listings can be displayed from a custom search that you … (2 comments)
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real estate marketing: How to Get More Traffic To Your Website Through Blogging | Writing a Daily Blog
- 01/15/16 01:04 AM
Click Here to Download a Complete List of 365 Blog Ideas
When utilizing online marketing in your business, consistently generating traffic to your site is a major factor that you want to make sure is occurring. One of the best ways to do this is by daily blogging.
What is a Blog?A blog is a piece of content generated to your site that is not a main page on your site. Blogs can include content that might possibly change, such as places, events, steps and process, etc. A blog can be included in your website, like with WordPress, or can be a separate service such as ActiveRain, Blogger, … (2 comments)
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real estate marketing: How to Make an Animated Gif
- 12/09/15 02:58 AM
In social media and online marketing today, you may notice that an image just isn’t cutting it anymore. Gif’s are live images made from groups of similar images or video files. They take those images and video files and turn them into a short animated photo.
Here are some examples of Animated Gif’s, below:
Now, you’re probably wondering, “How does learning how to make a gif benefit me in Real Estate Marketing?”
With Animated Gif’s you can create a live image of a property walk-through or photos of your property. Check out the example, below:
Pretty cool, right? Animated Gif’s work on social media, email campaigns, … (2 comments)
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real estate marketing: Lori Ballen Does it Again! | Online Marketing Live Stream Class
- 05/22/15 03:07 AM
LORI BALLEN DOES IT AGAIN!
Lori Ballen is teaching her Secrets of Success Class, but this time, she is teaching via Virtual Stream to agents all over the nation!
Real Estate agents all over the country have gathered multiple times over the past few years to hear Lori Ballen teach about her Online Marketing strategies. She has taken every single experience she has had in Real Estate and Online Marketing and broken it down into a training system. In 2014, Lori taught over 13 classes to agents ranging from California to Florida. This time, Lori is bringing her system to the entire country … (0 comments)
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real estate marketing: Creating a Logo, does it matter? Where do I get a logo?
- 06/19/14 07:50 AM
Creating a Logo To what extent does your real estate logo contribute towards getting public attention to your company? What impression does your logo create to strangers? Does it fully communicate what you do or does it leave people confused? These are some of the questions you should ask yourself before deciding on how to design your real estate logo. For a keen observer, it's evident that most successful companies in the real estate industry have the most cleverly designed logos.
Advertising is an important catalyst for getting a customer base in any industry. How you design your real estate … (2 comments)
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real estate marketing: What Online Marketing looks like in 2014
- 02/09/14 09:47 PM
What Online Marketing looks like in 2014
Marketing is a constantly changing term. There may be many things about marketing that not everyone agrees on, but one thing that is agreed among almost all professionals is that change in marketing is constant. In 2014, these changes are going to be important as the amount of websites continues to rise.
Mobile Marketing
For starters marketing has to go mobile. Every business needs to understand that mobile friendly content is a must have. It is no longer enough just to have a website. As a business owner you need a mobile friendly version … (0 comments)
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real estate marketing: Best Tips for Creating a Real Estate Branded Blog
- 12/19/13 08:16 PM
Best Tips for Creating a Real Estate Branded Blog
by Lori Ballen, Online Marketing Specialist and Creator of The Ballen Method
Blogging for real estate professionals can be a confusing task. You have to juggle many aspects eof the blog, writing, and Internet to achieve real estate blogging success.
Blogging can become one of the most lucrative marketing you'll ever do for your business and it's totally worth the effort of starting the blog. And if you already have a blog, making a few changes may turn your blog from average to to profitable. This transformation, however, often comes after tweeking your blog for success and below … (8 comments)
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real estate marketing: Optimize Your Internet Presence with Search Engine Optimization
- 11/16/13 10:41 PM
Optimize Your Internet Presence with Search Engine Optimizationby Lori Ballen
As a busy real estate professional, why is Search Engine Optimization(SEO) important for your business? Your time is spent attending to your business and you don’t have hours to spend in front of your computer with your website. Yet, your online presence is a proven source of niche Internet marketing that works even when you are performing other tasks. SEO drives traffic to your site, increasing page views and, ultimately, growing your business.
How does a website rise to the top of a search? Search engines work by collecting information from the … (1 comments)
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real estate marketing: Lori Ballen's BOOKSTORE for SEO, Online Marketing is NOW OPEN
- 10/20/13 06:03 AM
Order the E-Books for $49.95 Each Today! Secrets of Search Engine Optimization SEO stands for Search Engine Optimization. In essence, this is what The Ballen Method is all about. It took many years of testing and measuring before The Ballen Method resulted in the desired outcome, to dominate Page One of search engines - specifically Google.
So how does it work?
First and foremost, The Ballen Method avoids diving into to the old tips and tricks that are often circulated when you read something about SEO. With The Ballen Method we are presenting NEW ways, those that we have personally seen … (1 comments)
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real estate marketing: WOW for Real Estate Referrals. The Action Plan by Lori Ballen
- 10/15/13 11:58 PM
WOW FOR REFERRALS!!! Winning with Real Estate Referrals by Lori Ballen
How do you win with real estate referrals? YOU WOW THEM!!
Lori Ballen and her team of Summerlin Las Vegas Real Estate Agents average a referral a day.
Of course, not all of those close. Her team, The Ballen Group does a majority of their business from the web including Google and
Facebook. Lori chose a strategy when she joined Keller Williams Realty Las Vegas Summerlin in 2013 and that strategy was to create a virtual relationship with as many real estate agents as she could, provide value, and then take the … (1 comments)
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