A good real estate professional has a plan for just about everything. They should have a business plan with goals and mile markers. They should have a prospecting plan, a presentation plan for listings, and above all, they should have a plan to market your property. Welcome to the first in a 7 part series of posts about proper Home Marketing Strategies where I'll be giving a fairly comprehensive overview (Primer, if you will) of the different facets of marketing as it pertains to agents and the marketing of their listings. Let's start by talking about the newest plan (5 comments)