Welcome back! As you remember, last week in part one of this series I revealed to you that one of the easiest and most effective ways to beat Zillow in search results is to build out your collection of neighborhood profiles and hyperlocal content. I also showed you how building your library of hy...
By now, I am thrilled that most of you understand that with most (over 90%) real estate transactions starting from an online search, that you have no choice but to have your own real estate website. Every day, buyers and sellers are hopping online looking for someone like you to help them through...
As a real estate professional, you are constantly investing your hard-earned money into marketing materials like your real estate website, newsletter, and digital ads.  If you are anything like most in this business, you are probably disappointed at least a few times a year with the results of th...
As you already know, I'm a huge advocate of collecting your pool of ideal clients passively rather than having to hunt them down through archaic strategies like cold calling or door knocking. One of the most effective tools in collecting leads to fill your marketing funnels with high-quality buye...

Sarah Layton | Copywriter & Inman Star Contributor

I provide real estate content marketing services
Ask me how to attract your ideal clients on autopilot!