real estate: Open Houses - Sunday Tour of Homes - 04/26/08 03:20 PM
I am trying to implement a concept that I learned from my real estate coach, Craig Proctor.  Several years ago he devised an outside-the-box method for doing open houses.  He called it his Sunday Tour of Homes.
This Tour of Homes takes place at six different listings.  Each listing is scheduled to be open for about fifteen minutes.  The tour starts at the office, where people sign the registry.  The agent then leads the tour to the first listing, opens it up, and after fifteen minutes shoos everyone out and locks it.  They go onto the second property, and so forth.
There are … (9 comments)

real estate: Someday I'll Learn That Taxes Are Due On April 15th - 04/11/08 02:47 PM
Holy cow, it's almost the middle of April.  Tax time is here!  The sad thing is, each year this catches me as if it's a surprise, and each year I have to grudgingly admit that I was ill-prepared... besides, it comes on the SAME DAY every year!  I have no excuse.
Last night I stayed up late, got my taxes done and ready for the accountant.  Four days left - yay!  Only for 2008, I am going to resolve to use a better system.  I've often touted technology for agents on Active Rain, so I'm going to start using technology for my … (5 comments)

real estate: Would You Take A Sex Offender For A Ride? - 04/04/08 03:56 PM
After working for eleven years as a police officer, I often think I've seen it all, and then I'm hit with a new whammy.  There have been assaults on real estate agents all over the country, and one that seems to be making its way to the top is the assault, car-jacking, or robbery of a real estate agent by a passenger in their vehicle.
Here's why this is a whammy... why was the person in the agent's car to begin with?  
Ok, first of all, I know some of you are raising your defenses, about to tell me all about why you … (8 comments)

real estate: I HATE to be sick! - 04/03/08 04:09 PM
 
                                                                               
There's way too much work to do as an agent, especially if you really follow good models of lead generation and client care... they keep you busy!  So why do I have to be sick today???  I finally gave in at around 1pm at my office, after I had dozed for about an hour at my desk.  I went home, took a nap, and now I'm moving about the house in a semi-daze.
This makes me consider just how important my health is.  If something were to happen to me, my income would stop.  I don't have "sick" time!
 
With this … (8 comments)

real estate: Removing Smoke Odors - Get that stink out! - 09/03/07 12:26 PM
A little while back I posted a request for ideas on removing smoke odors from a property.  I received some good feedback, and I promised to make a follow-up post to tie them all together.
If you check with a local air conditioning cotractor, they may have an Ozone machine.  The ozone machine removed odors that are embedded in walls and furniture (Thanks Dan Forbes!)
At a minimum, replace the carpet and curtains/window treatments.  This is especially true if you have a heavy smoker (Thanks Charles McDonald!)
Konnie McKee lives by Fabreeze.  Konnie recommends buying stock in Fabreeze and spraying it … (7 comments)

real estate: YouTube and Real Estate - Let's get creative! - 09/02/07 02:33 PM
I'm considered an out-of-the-box type of real estate agent, from my marketing techniques all the way to my training classes, so it should not come as a surprise to my aquaintances that I am going to take YouTube in a completely different direction for free real estate advertising.
What do most real estate agents use YouTube for?  They take visual tours, or digitally recorded tours of their listings, and post them on YouTube to try and get more marketing bang for their buck (or in this case, for free!).  I don't fault these real estate agents - instead, I applaud them!  … (11 comments)

real estate: FSBOs and The Art of Win-Win Offers - 09/02/07 02:09 PM
I have read several posts on AR asking questions on how to market to FSBOs, and I wanted to share something that I started doing several years ago that seems to work like a charm.
First of all, you need to have a telephone call-capture system up and running (otherwise called an IVR system, or a "hotline" system).  If you don't know what a call-capture system is, here's the nutshell version... for those of you familiar with them, skip the next paragraph!
Call-capture systems are toll free recorded phone lines.  They usually look something like this: For Toll-Free Recorded Info Call … (9 comments)

real estate: Training Woes - 09/01/07 06:35 AM
I was having a discussion with a fellow Training Director for a real estate office, and he shared some training woes with me.  I tried to help him with his predicament, drawing upon my own experience in training.  As the Director of Training for my market center, I am tasked with the responsibility for making sure that our agents receive awesome training.  We take our commitment to training VERY seriously.  In fact, as a whole, Keller Williams Realty has been called "A training and consulting company cleverly disguised as a real estate company."  Between our team leader, operating principle, the agents … (11 comments)

real estate: Does Your Team Lose Your Money? - 08/31/07 04:27 PM
I have had several discussions lately with people about the costs and benefits of running a real estate team.  Great employees can make you many times what you pay them, but poor employees, or even "adequate" employees, may end up costing you thousands, or millions, of dollars.
Let's take a buyer's agent, for example.  If you give a buyer's agent leads, and expect that buyer's agent to follow up on the leads, then you would tend to expect closings down the road.  What is a reasonable number?  Well, that's probably something that you'd have to determine based on the type of … (2 comments)

real estate: Misspellings can spell embarrassment! - 08/28/07 02:57 PM
Recently I was teaching a class to several new agents on the amazing opportunities for free advertising on the internet.   I was set up, complete with LCD projector and laptop connected wirelessly to the internet.  My class was going quite well, with the agents taking plenty of notes. 
It was time to present a favorite site for internet savvy real estate agents, to explain about the numerous possibilities available in free classifieds.  I pulled up my internet browser, typed in the website, and as it loaded, I began to speak of the benefits offered.
There was giggling.  And laughing.
Ask any … (4 comments)

real estate: Don't Become Another Murder Statistic - 08/28/07 02:08 PM
I am going to deviate from the more common real estate themes of my blog and write about a topic I am passionate about:  REALTOR® safety.  Perhaps it is my background in law enforcement, but I feel that there are many REALTORS® who work day to day oblivious to the possible dangers that lurk in our world. 
REALTORS® place themselves in contact with strangers everyday.  It is our job to get out there, meet people, and broker the sale of properties.  Unfortunately, many people from the criminal element also know this fact.  Each year, REALTORS® are assaulted, robbed, and even murdered.  … (8 comments)

real estate: Free Internet Tools - Please Share! - 08/26/07 07:11 AM
I'm interested in compiling a list of free internet tools for real estate.  These can include anything that helps us in our businesses.  For example, craigslist.com or postlets.com are free for advertising our listings. 
What else is out there?
If you will drop comments and let me know what all is out there, I will compile this list into another post to share with everyone.  I am also going to use this to compose a powerpoint presentation for training in my market center, and I'll be happy to share that with anyone who is interested.
Thanks in advance for your help.  I look … (7 comments)

real estate: Surviving or Thriving? Where is your real estate career? - 08/26/07 06:26 AM
If you don't list, you don't last.  This concept is driven into our skulls by real estate trainers year after year, but I would like to go one step further and make the argument that if you don't generate leads, you don't list, and therefore you don't last.  Now this may sound quite simple to most of you, and I am quite willing to concede that it doesn't take a doctorate in Realestateology to figure it out.  Unfortunately, the big, ugly truth is that even though 100% of you may understand this, we have an 80% failure rate in real estate! 
(5 comments)

real estate: Real Estate Training - The (Often) Most Overlooked Part Of Our Careers - 08/26/07 06:01 AM
Think back to when you graduated from Real Estate School.  This could be a few months ago, or several decades ago when caves and sod houses were the hot listings.  What did you get out of your pre-license training?  Most people will say that the class got them through the test, and that is true.  If you maintained consciousness you also learned a great deal about the law, generally the "thou shalt nots" of real estate, but there was a huge, gaping hole that begged to be filled with know-how.
You didn't learn how to sell property, write contracts, input listings, … (2 comments)

real estate: REALTOR SAFETY - Think Positioning When Showing Houses - 08/26/07 05:39 AM
All agents, at one time or another, have really been excited to show a house to a potential client.  They practically dance through each room, pointing out the features with a flourish, all the while anticipating that the next thing the prospect will desire is their name on a contract.
What if the prospect desires nothing more than to take your money and leave you for dead?
It's a sobering thought, but unfortunately, it happens more frequently than most of us want to acknowledge.
As a REALTOR(R) Safety Instructor, I think that it is paramount to point out a basic concept … (9 comments)

real estate: Allegiant Air going to Vegas from Greenville-Spartanburg Airport - 08/24/07 02:30 AM
Many of you know that I am a pilot, and I follow aviation news pretty thoroughly.  I was excited to find out that Allegiant Air started its first service to Las Vegas from Greenville-Spartanburg airport (GSP) today about seven in the morning.
Allegiant is a low cost carrier, and they currently fly to two other destinations from GSP, both in Florida.  The Vegas route will be a boom to their business, if you ask me.  I'm sure there are plenty of Upstate South Carolina residents who would like to try their luck in Vegas. :-)
GSP is also in talks with … (0 comments)

real estate: Don't Get In Too Deep - 08/23/07 08:28 AM
After working in the real estate industry for six years, I have found that there are a lot of people out there who think that they MUST get the most expensive home that they can afford.  This can lead to a lot of problems, not the least of which is financial ruin.
WAIT???   A real estate agent is saying that people buying MORE EXPENSIVE homes is a PROBLEM???
Yes I do, but let me explain.  Throughout my experience, I have run into countless people who get qualified for a loan, and they feel that they NEED to look for homes that … (4 comments)

real estate: My first of many! - 08/22/07 01:27 PM
Today I step across the threshold of another milestone in my life.... the first blog entry!  While I have utilized the latest in techology for many facets of my business, the wonders of the blog are relatively new to me.  I think that part of it stems from a fear of learning the art of "blogging".  After several conversations with fellow Keller Williams agents from across the country who maintain highly successful blogs, I came to the conclusion that this is the next step for me.
That aside, I love to write, and I love to share ideas.  The blog will … (9 comments)

 
Bill Kennedy, Homes For Sale Greenville SC (Keller Williams Realty) Rainmaker large

Bill Kennedy

Homes For Sale Greenville SC

Greenville, SC

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Keller Williams Realty

Address: 403 Woods Lake Road, Suite 100, Greenville, SC, 29607

Office: (864) 990-1224

Mobile: (864) 505-1259

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