niche: 6 Criteria For Finding Your Perfect Niche
- 02/09/18 08:34 AM
Do you need to develop a niche in order to be successful in real estate, or should you just serve everyone? It’s a valid question, and it’s one often driven by fear—the fear of “boxing yourself in.” After all, each neighborhood and agent can be vastly different. But heed this warning: If you attempt to help everyone, you could help yourself right out of business. When you don’t define what sets you apart, the assumption for many is that you’re just like everyone else—and with hundreds or thousands of agents in every market, no one wants to blend in or be considered … (1 comments)
Do you need to develop a niche in order to be successful in real estate, or should you just serve everyone? It’s a valid question, and it’s one often driven by fear—the fear of “boxing yourself in.” After all, each neighborhood and agent can be vastly different. But heed this warning: If you attempt to help everyone, you could help yourself right out of business.
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