Now that you’ve decided on what social media platforms you want to focus on (see part 1), it’s time to get down to the business of posting.
What to post Of course, you’ll want to post your listings, and the visual nature of social media makes for great show and tell. But your audience may start to tune out your posts if you keep striking the same note. Consider going for a mix of topics that include your listings and other news related directly to your business, education and the occasional “just for fun” post that shows off a bit of your personality.
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