Bryce Sabol

Many companies are like acquaintances who always want something from you, but never give anything in return. They bombard you with offer-driven marketing, a strategy designed to generate new business through endless discounts and special promotions. While offer-driven marketing focuses on transac...

According to the ICSC-Goldman Sachs index, retail sales fell 0.2% for the week ending August 7. On a year-over-year basis, retailers saw sales increase 3.7%. The Labor Department reported that in the second quarter productivity fell at an annual rate of 0.9%, labor costs rose at an annual rate of...

  Patrick Lencioni is the author of nine best-selling business books. His latest book, "Getting Naked," outlines the importance of vulnerability in client service and shows you how providing "naked service" can strengthen client relationships and improve your business. Naked service refers to bei...

The Institute for Supply Management reported that the monthly composite index of manufacturing activity was 59.7 in May, after reaching 60.4 in April. A reading above 50 signals expansion.It was the 10th straight month of expansion. Total construction spending rose 2.7% to $869 billion in April, ...

The National Association of Home Builders/Wells Fargo housing market index rose three points in May to 22. It was the highest reading since August 2007. An index reading below 50 indicates negative sentiment about the housing market. The combined construction of new single-family homes and apartm...

The Institute for Supply Management reported that the monthly index of manufacturing activity was 60.4 in April, after reaching 59.6 in March. It was the ninth straight month of expansion and the best reading since June 2004. A reading above 50 signals expansion. Total construction spending rose ...

  The Commerce Department announced that gross domestic product — the total output of goods and services produced in the U.S. — increased at an annual rate of 3.2% in the first quarter of 2010. Economists had expected a slightly larger 3.4% increase. This follows a 5.6% pace of growth in the four...

   New home sales rose 26.9% in March to a seasonally adjusted annual rate of 411,000 units from an upwardly revised rate of 324,000 units in February. Economists had expected a pace of 330,000 units. It was the biggest monthly increase in 47 years.    The index of leading economic indicators — d...

     A short sale is when a home is sold for less than the amount owed on the mortgage for the home. This occurs when the bank agrees to take less than the full amount due on the mortgage.      A seller does not have to be behind on a home loan to seek a short sale. If sellers wish to pursue a sh...

Let your clients know that the homebuyer tax credits will expire soon. If your homebuyers want to take advantage of these tax credits, they must act fast. The tax credits are available to buyers who sign purchase agreements on a new or existing primary residence between December 1, 2009, and Apr...