Carlos's Blog

For those that are actively marketing to the Hispanic/Latino market I share the key words for SEO. Real estate = Bienes Y Raíces Homes/Houses = Casas/Viviendas Your state/region/county/city = the same in English Incorporate these keywords in your content and watch your ranking climb!! Try it for ...

  This post is for our AR community and the consumers of our services to become aware that procedures are in place to alert the public whenever an emergency occurs with public drinking water. These procedures are available with local municipalities department of water so that by registering in th...

  Being a pilot I use skype often to keep my communication cost down while overseas. SkypeFind is a feature which allows you to list and rate a business in their community of users.   SkypeFind will list your business including URL and allow you to use keywords in their search engine which can gi...

  A picture is worth a thousand words so use them to connect to your visitors. I present displays which capture their attention and discussions which lead to breaking the ice and building rapport. I display current and relevant topics that capture buyer needs and interest and which leads to oppo...

I look for better ways to help benefit people that have obstacles. These obstacles can involve foreign language which is a major part of our business. So I decided to be in touch with a part of our culture. I created a web site in Spanish in order to be a resource center for those that may have o...

Sellers want max dollars for there homes and for good reason. To support there desire always urge them to get a home inspection. We have had a sad experience in the past with a listing client whom we recommended a home inspection but did not follow through and as a consequence lost $40,000. Truly...

  Recently I am meeting many first time home buyers at my open houses and have been presenting them with information on government grants and down payment assistance to help them make there way in the "fog". So I am sharing this with the community and the consumers of these resources of this very...

In preparation for a listing agreement with a new client who is a senior I gave a lot of thought to what I might be able to do to help them improve the value of there home sale. So I began to do some research and discovered the existence of Senior Move Management companies. These companies specia...

Recently on a listing presentation I took a comp that was down the block from the customer that in my opinion was not valid. It was of couse significantly higher than my suggested price range. I kept this separate from the package that I presented to the prospective client in anticipation that it...