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Real estate is competitive field, and new agents have it tough. Establishing your personal brand in a crowded market takes more than advertising – it takes confidence! How you handle your leads, phone calls and meetings can determine whether someone does business with you. To help you, we’re shar...
We frequently talk about content marketing strategies for real estate and how to reach, engage and convert your audience into leads and clients. Today we’re going to focus on one of the most powerful methods for converting a reader to a lead: the call to action. An effective call to action tells ...
You may not be aware of it, but Gallup does much more than issue consumer polls. In recent years, business analysts and researchers at Gallup studied 2,500 U.S. entrepreneurs and their levels of success. The study found that certain personal traits and talents contributed to higher levels of prof...
Real estate professionals are naturally concerned about making a good impression. Much has been written about networking and being memorable. But what qualities are people really looking for when they meet someone? Especially someone they might do business with?Business Insider recently reported ...
If you thought the secret to Twitter success involved using as many hashtags as possible, you’re on the wrong path. Times have changed! Twitter has evolved, and so has its audience.We found some good tips on, and we’ve added our expert insights for you. Here are the latest Twitte...

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