real estate agent marketing: Defining Your Unique Value Proposition - 11/14/16 05:29 AM
As a real estate agent, standing out from competitors is a top priority. This is especially true in a market environment where listings are few and far between. With the slice of pie getting smaller, and more agents showing up at the table, what can you do to protect your business, and grow your market share?
Inman recently addressed this in an article by Toby Salgato, and it gives us a starting point for the conversation. Here is a highlight, along with our own advice!
To set yourself apart, you must determine your unique value proposition, and then market it consistently. … (1 comments)

real estate agent marketing: Survival Tips for New Real Estate Agents - 04/24/16 06:48 PM
Home prices are rising, and people from all walks of life are flocking to a career in real estate. According to the Orange County Register, California alone added about 40,000 real estate agents to the rolls during 2014-2015. Attractive commissions and scheduling freedoms lure new recruits into real estate classrooms.
While the number of licensed real estate agents is growing, the inventory of homes for sale remains below market norms. At the same time, top producing agents account for the lion’s share of closed transactions. To survive in the business, new agents need some advantages in their corner! Here’s some ideas!
Be honest … (0 comments)

real estate agent marketing: How to Have an Unfair Advantage in the Real Estate Business! - 12/20/15 10:14 PM
As home values rise, the number of real estate agents seems to rise as well! If you are a new agent trying to find footing in a crowded field, you might be hoping for “shortcuts” to success.
If you are an experienced agent, you may be looking for ways to grow your business in an increasingly competitive market.
Then, there are the top agents who seem to have it all; a huge sphere of influence with prosperous clients, instant name recognition, and sales numbers that boggle the mind. You might  assume that these agents have some advantage that you don’t.
In the vast majority … (0 comments)

real estate agent marketing: Fun Internet Facts Every Agent Should Know - 10/19/15 01:45 PM
As a real estate professional, you already know how important it is to have a strong Internet presence for your business. And while you may be fluent in social media, SEO and online lead capture, you may not realize how vast the Internet really is!
Here are some mind-boggling facts about the web that we found on!
1. The Internet is only about 24 years old, but it has 47 billion websites.
2. It only took about 4 years for the Internet to reach 50 million users. By comparison, it took the telephone 75 years to be adapted by the same number of users.
3. Never … (5 comments)

real estate agent marketing: Take Your Listing Marketing to the Next Level With an eProperty Website! - 10/05/11 09:16 AM
You’ve been hearing it more and more lately: the search for a home is beginning to start on the internet. Home buyers are already starting to look at properties of interest before contacting a real estate agent for assistance. While the ability to have featured listings on your website and visual tours on various websites such as, Zillow, and Trulia is key to marketing your listings, there is one way you can truly take your initiatives to the next level: creating a separate website for each property.
Think about it: you can have all of your listings in one place, … (3 comments)

real estate agent marketing: FREE Facebook Advertising?! Create Your Ad Now! - 09/29/11 05:28 AM

It seems like things are rarely free, especially in the world of marketing, but Facebook is going recession friendly for small business owners and has an offer you won’t be able to refuse!  A FREE Ad on Facebook!
As we all know, Facebook has become an key player in connecting with your real estate clients as well as developing new leads.  With over 800 million users, it’s easy to see that this social media site is truly meeting your clients and potential clients right where they’re at.  So what’s with the generous offer from Facebook?
"Our goal is to … (7 comments)

real estate agent marketing: Beat the Clock: 3 Tips for Managing Your Time - 09/15/11 10:07 AM

As a real estate agent, you’re fully aware that time is of the essence!  In fact, the saying, time is money, certainly rings true as you deal on a daily basis with this ever-changing market.  Oftentimes, your schedule is filled with back-to-back appointments with buyers and sellers and, if you’re constantly having to move appointments around or aren’t giving the time needed to your clients; a deal could fall through.
So how can you free yourself up to focus on the areas in your day that are most important to you?  How can you avoid being overwhelmed by endless tasks … (2 comments)

real estate agent marketing: Your Bi-Weekly Bright Idea Update from RealSupport! - 09/02/11 10:04 AM

real estate agent marketing: Dropbox On The Go! Life Just Got Easier. - 08/25/11 08:11 AM

We’re a nation on the go.  In fact, you may be skimming through this post before you head out the door, or you maybe reading it on your smartphone on your commute home, standing in line at the grocery store or while waiting for your showing appointment.  No matter where you’re reading this, chances are you’ve had a busy week and it doesn’t seem to be getting any slower for the weekend.  
Lucky for us, technology has caught up to our busy lifestyles and smartphones have allowed us to become for efficient in our daily lives.  As Real … (3 comments)

real estate agent marketing: It’s That Time...Social Media Spring Cleaning - 05/18/11 09:14 AM
Spring has finally arrived! The flowers are blooming, the weather is getting progressively warmer, and we’re already gearing up for Memorial Day next weekend. Many of you have probably already done the appropriate “spring cleaning” on your homes, but what about your social networking sites?

If you haven’t updated your account in what has seemed like forever, or you haven’t sent a tweet in months, you might be surprised as to what you’ll find when you log in. You might have spam all over your Facebook page, or have gotten hundreds of new Twitter followers, all spam. It’s understandable that … (2 comments)

real estate agent marketing: The Blog Workout - 03/24/11 10:00 AM
I’m not a fan of working out.  Let me clarify; I love how I feel after working out, but tend to dread the entire process.  I know that it’s good for me to put myself through this torture five times a week for the sake of my heart and for keeping unwanted weight at bay, but I don’t necessarily enjoy running or doing work out videos for fun.  It’s oftentimes hard to even see the results of all the effort, which can be frustrating.  However, working out is a discipline, and one that’s well worth it in the end!  It can … (2 comments)

real estate agent marketing: Exciting Announcements & Your Bi-Weekly Bright Idea Update - 03/23/11 05:27 AM

real estate agent marketing: The Top 7 Marketing Trends for 2011! - 03/08/11 10:12 AM

I think we all sensed it.  It seemed that the beginning of 2011 established the fact that real estate marketing had officially changed.  The last few years have been a whirlwind of crash courses in social media, blogging, videos and other creative online tools.  Many agents remained on the fence as to whether or not jump on board to this seemingly passing phase, while we, as Real Estate Virtual Assistants, quickly came up with processes for the most effective way to market for our agents using these mediums. During the slower holiday season, many agents took the time to evaluate … (51 comments)

real estate agent marketing: 5 Tips for Cutting Edge Print Marketing! - 03/03/11 09:02 AM
Alot of what we talk about pertains to the latest in cutting edge technology and ways to be the most effective in online marketing.  And rightfully so!  We understand that’s where the majority of people are looking for homes as there are many online tools and resources available.  But what about good old fashion print marketing?  Does it even still exist in today’s fast paced, internet dependent society?We recently received a question from an agent who is living in a very rural area.  He, as any great agent should, understands the community he’s trying to reach. While he wants to encourage … (16 comments)

real estate agent marketing: 4 Ideas to Unblock Bloggers Block! - 01/27/11 08:41 AM
So you’ve committed to blogging consistently in the new year and, so far, so good!  Whether you’ve had your blog for a while or are just starting out, you may have started to notice one of the hardest parts of real estate blogging: finding a topic.  We all know there are endless topics in real estate, but sometimes you just don’t feel like talking about the steps in buying a house, the latest social media news or what updates to make in order to sell a home.  Whether your blog is geared toward other agents or potential clients; you want to … (6 comments)

real estate agent marketing: Your Bi-Weekly Bright Idea Update from RealSupport! - 01/12/11 06:41 AM

real estate agent marketing: Well Worth Your Time - 01/04/11 08:29 AM
Have you heard about yet? If not, I suggest that you go into Google and type in "Your City, Patch". Chances are, you will be brought to this incredible webpage created by and for your community, filled with local events, news stories, volunteer opportunities, a classified page, and a directory. This little beauty is a gold mine for real estate agents. Some Patch sites are so popular that they are showing up on the first page of the search results simply by typing in your city alone. Patch, owned by AOL, is part of a network of 500 online news … (6 comments)

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RealSupport, Inc.

- Virtual Real Estate Marketing

Schaumburg, IL

More about me…

RealSupport Inc.

Address: 1930 Thoreau Drive, Suite 175, Schaumburg, IL, 60173

Office: (847) 705-1655

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