real estate direct mail strategies: 4 Reasons to Use Direct Mail in Your Real Estate Marketing
- 08/08/16 07:00 PM
At RealSupport, we tend to talk about online marketing quite a bit, because there are so many platforms and strategies that your real estate business can employ. But that doesn't mean old-school marketing is dead!
In fact, direct mail should be part of your master strategy, and we'll share a few reasons why!
1. Best chance of receipt by the intended audience. While email marketing offers wonderful "set-it-and-forget-it" features, the open rates can be poor, depending on the quality of your lead database.
Direct mail sent to the home address of the recipient is practically gauranteed a look - at least once!
2. Longevity. Online ads … (2 comments)
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At RealSupport, we tend to talk about online marketing quite a bit, because there are so many platforms and strategies that your real estate business can employ. But that doesn't mean old-school marketing is dead!
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