real estate marketing: The Power of a Checklist! - 03/23/10 08:51 AM
It doesn’t matter what it is.  Performing surgery, flying a plane or marketing a home; all of these things require some sort of checklist.  And while some may think checklists undermine intelligence or are a waste of time, they are vital in staying organized and on top of a task.  In his book, Checklist Manifesto, surgeon and best-selling author, Atul Gawande addresses this solution to the fact that "the volume and complexity of what we know has exceeded our individual ability to deliver its benefits correctly, safely, or reliably."  The checklist is our survival guide.Of course the checklist cannot always cover … (5 comments)

real estate marketing: 5 Steps to a Perfect Drip Campaign - 03/23/10 02:06 AM
Pop Quiz. Have you ever run a drip email campaign for an entire year without one person hitting reply? If you answered yes, then you have been running a canned campaign.
We have all been on the other end of a drip campaign that we unsubscribe to as soon as possible. You know the type – cheesy, canned and so obviously not personally directed to you, the consumer. As a realtor, why would you ever want to be the source of that email for your potential clients? Here, we have the solution to all of your canned campaign problems – 5 … (8 comments)

real estate marketing: Your Bi-Weekly Bright Idea Update from RealSupport! - 03/11/10 03:12 AM
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real estate marketing: Round 3? A Look at the Home Buyers Tax Credit – How Has It Affected Your Business? - 03/10/10 02:06 AM
They said it wouldn’t happen again, but as lobbyists begin converging on the steps of Washington’s most decisive building; it’s time to wonder if the Home Buyers Tax Credit will be extended once again.  Many have asked if the whole process has been effective thus far and after reviewing your results; we’d love to know what you think!  
First time home buyers have gotten the chance to dive into the real estate market at a time when they would have otherwise stayed clear of the looming danger.  Although the market has been improving, the thought of buying a home in today’s … (3 comments)

real estate marketing: Animoto - The Next Big Thing? - 02/17/10 12:54 AM
Want to create your tours or youtube videos on your Iphone? This application allows you to do just that.Animoto automatically produces unique video pieces from your photos, video clips and music. The lowest version of the software is free, so something worth trying out! It is available as an app for your Iphone, or to use online. When creating a video, you simply choose the song and images you want to use, and the program does the rest. This could be considered a good thing, no hassle, no updating each slide, but on the other hand you don't have control over … (6 comments)

real estate marketing: Customer Service and Support - A big part of the success of your business - 02/08/10 12:41 AM
As a Real Estate Virtual Assistant company, we are constantly being asked, "Who do you recommend?". Lately, I have been thinking about the reason we recommend certain vendors over others, and nine times out of ten, it is because of customer service and support. A company with excellent customer service and support can save you time and money. It is as simple as that.
One example of this is a printing company we work with and use often, ExpressCopy.com. They offer competitive pricing and an easy to use website, but above all, they have a support phone number. And when you … (6 comments)

real estate marketing: Your Bi-Weekly Bright Idea Update from RealSupport! - 12/29/09 07:29 AM
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real estate marketing: HouseLogic - What it is and How Can You Use it! - 12/23/09 01:32 AM
Many of you have likely received an annoucement from NAR, introducing their new website HouseLogic.com. We thought we would give you a brief overview of what this new site is and how you can use it!
HouseLogic is there to help people become the most responsible homeowner they can be. HouseLogic just wants to provide free information and tools to help people make smart decisions about their home.
It is a pretty neat site to recommend to clients after they have bought a home. (Will not directly benefit you their REALTOR). HouseLogic is simply a free source of information and tools … (4 comments)

real estate marketing: Blogging - Some Tips to Get You Noticed - 12/22/09 03:36 AM
As a business owner, you know that getting your name to page one on that search engine results page is one of the most sought after goals.  One of the best ways to improve search engine rankings is by Blogging.  When you use keywords in your blog consistently, you are driving more and more consumers back to your website.  As a page one success story ourselves, RealSupport has the knowledge and experience to get you the best results possible.   Here are a few tips we’d like to share:
Post ConsistentlyWe recommend posting at least 1x per week.  Your Real Estate Virtual … (11 comments)

real estate marketing: Your Bi-Weekly Bright Idea Update from RealSupport! - 12/15/09 07:30 AM
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real estate marketing: Is It Really Worth It? A Closer Look at Real Estate Photography’s Bottom Line - 12/15/09 05:16 AM
Due to the marketing power of the internet and the fact that 87%+ of buyers use this as their source for finding a home; it becomes clear that having eye catching photographs is vital! According to a study on Point2, the argument for real estate photography is clear.  After monitoring listings for a 30-day period the results showed that the listings with 20+ photos brought in over 15 times more views and nearly 10 times the leads as those listings with a single photo. An additional study showed that the average Days on Market had direct correlation to the number of … (4 comments)

real estate marketing: Major Changes to Zillow - Here’s What You Need to Know! - 12/15/09 04:22 AM
There are two major changes starting today on Zillow that all of you need to be aware of, so let’s get started...You will no longer be able to manually add listings to Zillow for free.  If you choose to buy a featured listing, you will be charged $9.95 for the post to be live for 180 days.  From now on, if you choose to post on Zillow, you must do so through a listing feed unless you want to pay the price.  The $9.95 will allow your manually added listing to be featured, giving it much more exposure at the top … (4 comments)

real estate marketing: Your Bi-Weekly Bright Idea Update from RealSupport! - 12/07/09 02:33 AM
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real estate marketing: Search Engine Rankings - Find out how your site ranks - And the service is FREE! - 12/03/09 11:35 PM
I came across this FREE site, www.KPMRS.com recently, and thought it was a pretty cool way to track your website's Search Engine Rankings.First, what is a search engine ranking? How high your site comes up when a keyword is searched for on a search engine.For example, my keyword/phrase is "Chicago Illinois Real Estate". When I type in "Chicago Illinois Real Estate" on Google, what number does my site come up? First, third, twenty-second?This free site allows you to track this number for one website for free (the paid version allows tracking mulitple sites). It gives you google, yahoo, and bing! This … (18 comments)

real estate marketing: Get Ready, We're Sharing Our Favorite Facebook Applications to Expose Your Listings! - 12/03/09 06:26 AM

As a team of Real Estate Virtual Assistants, we’ve done our research and wanted to share some of our favorite Facebook Applications with you.  They’re an easy and effective way to help you promote your business at little to no cost!Your REALTOR.com listings on Facebook:The first widget or application works with www.REALTOR.com. REALTOR.com has just updated their page on Facebook and is now granting access to their application to all REALTORS! Click HERE to view the REALTOR.com Facebook application! You can now add your REALTOR.com listings to your Facebook page.  They will have their own tab called “View My Listings” … (3 comments)

real estate marketing: Need to Shorten a URL? How about tracking it as well - FOR FREE! - 11/30/09 02:37 AM
I know what you're thinking, Why would I need a shortened URL? There are many reasons, but you can find a few examples below:1. You want to send someone a link, but it is too long.2. You want to post a link to Twitter.com, but the link takes up most of the allotted character limit.3. You want to add a link to a marketing piece, but it is long and affects the look of the piece.4. You want to track the number of clicks a link is getting.5. Countless other reasons!There are many options out there for shortening URL's, but the … (4 comments)

real estate marketing: Your Past Clients Are Making Memories in Their New Homes - Do You Know About It? - 11/24/09 08:20 AM

 
This is our house. 24 Maple Drive…I love this house. I love that I taught my kids to ride their bikes in the driveway. I love that I slept with them in tents in the backyard. I love that we carved our initials in the tree out front. This house is warm in the winter, cool in the summer, and looks spectacular with Christmas lights. It's a great house. I never want to move. But the thing I think I like best about this house are the voices I hear when I walk through the door.
This is my … (1 comments)

real estate marketing: Personalize Your Message This Holiday Season! - 11/24/09 12:21 AM
It’s that time of the year again!  Time to send out your well wishes to the past and present clients who have accepted you into their homes and their lives.  During the holidays, you are not just communicating with your sellers for marketing purposes, you’re thanking them for their business and wishing them and their family all the best at this wonderful time of the year!  The more you can make a personal connection with them, the better that message will be received.First, lets start with the most traditional - a holiday card or a postcard.  These days you don’t need … (8 comments)

real estate marketing: Your Bi-Weekly Bright Idea Update from RealSupport! - 11/18/09 02:46 AM
We strive to keep our clients updated on the latest and greatest when it comes to marketing and technology. Below are this weeks "Bright Ideas"...
Social Networking is Here to Stay...Are You Connected?It's no secret that in today's competitive marketplace, social networking is a must.  There are hundreds of social networking websites from which to choose. Find out which websites will benefit you the most...
Wordless Marketing Creates Strong First Impressions!Think of the pictures of a listing as the initial draw.  If buyers see blurry, dark or cluttered photographs - they are far less likely to look any further into the … (0 comments)

real estate marketing: Your Bi-Weekly Bright Idea from RealSupport! - 11/06/09 03:10 AM
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RealSupport, Inc.

- Virtual Real Estate Marketing

Schaumburg, IL

More about me…

RealSupport Inc.

Address: 1930 Thoreau Drive, Suite 175, Schaumburg, IL, 60173

Office: (847) 705-1655

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