real estate marketing: A Positive Outlook for 2012! - 01/26/12 05:42 AM
 
Whether people are just tired of moping about the economic downturn of the past few years or they’re sensing true change, it seems there’s an overarching sense of positivity for 2012... and that’s exciting!  Of course just thinking positively is not a magical formula for boosting the economy, but it’s the actions that spring from a positive outlook that are agents of change.
A survey from The National Federation of Independent Business this past December noted that small business owners confidence in the economy had risen for the fourth month in a row.  This positive momentum is just the thing … (0 comments)

real estate marketing: Your RealBuzz Update: 2 Cutting Edge Tools for 2012! - 01/26/12 02:51 AM
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real estate marketing: Your RealBuzz Update: Are You Prioritizing Community or Content? - 01/12/12 02:56 AM
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real estate marketing: The Foundation for Successful Marketing for 2012 - 12/08/11 05:11 AM

The beginning of a new year can be very inspiring as it offers the opportunity to implement change.  If you’re thinking through ways to really make your real estate business stand out in the coming year, there are a wide variety of ways to do so!  From social media marketing, creating videos and a customized YouTube channel, real estate blogging, enhancing your website and networking; your options are nearly limitless!
 
Yet at the core of all of your marketing, and even at the core of your company, there needs to be a solid foundation of your brand.  Defining the brand … (2 comments)

real estate marketing: What Will You Do for FREE? - 10/13/11 05:19 AM

Recently, I came across an article on msn.com that talked about five things real estate agents will do for free. Interested, I read through the article of which the basic premise was that real estate agents are eager to hold on to business and will do nearly anything to keep a client.  
 
Now, we all know the real estate market has slowed down as a whole, but I was curious as to what you, as real estate agents, thought of this idea.  For buyers and sellers who read this, they may be really excited to know their agents will … (2 comments)

real estate marketing: Leaving a Legacy - 10/06/11 06:10 AM
It came as a shock yesterday to hear that Steve Jobs, co-founder, chairman and CEO of Apple, passed away after years of battling pancreatic cancer.  Jobs led the way in a technological revolution, and much of what we enjoy today in our instant information society is attributed to his life’s work. 
However, Job’s life was not consumed by an insatiable desire for money (although his earnings are estimated at $7 billion).  He understood the importance of balancing work with family and taking time to enjoy life.  Jobs once said, "Being the richest man in the cemetery doesn't matter to me ... Going … (5 comments)

real estate marketing: Save Time and Keep Track of Your Leads Using an Automated Leads System! - 09/28/11 10:33 AM
Every real estate agent knows that lead management is key to generating more business and achieving the level of success that you’re aiming for. The problem is that keeping track of your leads can get exhausting! Every time someone fills out a contact form on your website, signs up for your newsletter, or sends you an email, you have to manually import them into your lead system on your website and place them in a drip campaign list. This can become time-consuming and tedious if you don’t keep track of what leads are coming in every day, and as a result, … (1 comments)

real estate marketing: Become a Real Estate Icon with these 5 Tips! - 09/22/11 04:54 AM

As a real estate agent, you may not automatically think of yourself as an entrepreneur, but really, that’s what you are!  You’re building your brand, clientele and entire livelihood from the ground up.  While your business is similar to others in the real estate field, it’s up to you to establish yourself as a legit business and bring growth and success; and that’s a large task!
 
So, what are some of the key steps you can take to really set yourself up as a solid business, a real estate expert or even an icon in the field?  
 
Now, … (8 comments)

real estate marketing: Your Bi-Weekly Bright Idea Update from RealSupport! - 09/20/11 04:33 AM
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real estate marketing: Characteristics of a Great Website - 09/13/11 03:40 AM
We’ve all heard the popular saying: you can’t judge a book by its cover. Unfortunately, people do – all the time – especially when it comes to your website welcome page or the entire site itself. By now it’s no secret that the first place people go to find out about you and your company is the web, so it’s important to make a good impression online, before they have even spoken to you.
I don’t know about you, but there have been plenty of times that I have visited a company website and thought “wow, this site looks like it … (4 comments)

real estate marketing: Unscripted Scripting- The Importance of Establishing Your Company's Language - 09/08/11 12:25 PM

At some point, we’ve all probably experienced watching a movie with bad acting.  Every line the actor speaks becomes painful as you feel like you’re simply hearing the lines that are supposed to be said.  You become uninterested and the actor, who’s supposed to be “selling” their character, has left you empty-handed.
While scripts in movies are necessary, it takes the actor to bring the character to life and make the lines believable.  It’s the same in business.
 
Now, this may not seem apparent at first glance.  You may simply think that scripting anything you do in business is a … (0 comments)

real estate marketing: Social Media & Real Estate: Tying it All Together - 09/08/11 08:36 AM
Once you’ve gotten your feet wet, real estate is all about who you know. And ironically, so is social media. In today’s busy world of technology, social media is the first place people go for recommendations for everything. Sure, it’s easy to call a friend and say “Hey, how was that sushi restaurant you tried last week?” But it’s even easier to open your lap top or take out your smartphone and Google a review or browse the restaurant’s Facebook page. 
From restaurants to real estate, social media is the key to finding good advice on just about anything. And with … (2 comments)

real estate marketing: Your Bi-Weekly Bright Idea Update from RealSupport! - 09/02/11 10:04 AM
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real estate marketing: The 5 Parts of a Facebook Post - 08/30/11 09:14 AM
Creating content to post on social media outlets is one of the biggest challenges for any professional. Not only do you want your posts to be thoughtful and informative, but you also want them to generate feedback. But let’s be honest. We could spend countless minutes, maybe even hours trying to find that perfect thing to post, but even the best articles or bits of information aren’t guaranteed a response.
As your real estate virtual assistants, we want to make sure we’re giving you the tools you need to be successful within your careers and through your social media efforts. … (3 comments)

real estate marketing: Mountain of Agents: A New Way to Expand Your Online Presence! - 08/24/11 07:51 AM
As real estate virtual assistants, it is our job to let you know the latest ways to expand your ever-growing online presence. Whether it be marketing your listings on every site imaginable, setting up and writing your blog posts and social media sites, or enhancing your website, we are always looking for new ways to help you out. Our latest find has us really excited, not only because we’ve teamed up with this site to do an awesome webinar, but because it’s another way that you can be found on the internet.
Mountain of Agents is a directory where people can … (2 comments)

real estate marketing: Spending Face Time with Clients - 08/24/11 05:47 AM
As a team of real estate virtual assistants, it’s a rare opportunity when we are presented with the chance to meet our real estate agent clients that we service face to face.  Being able to meet the agents responsible for allowing us to do what we love is a rewarding treat in a virtual assistant’s world of emails and phone calls. This week, we got the opportunity to meet Ann Arbor real estate agent and local expert, Kathy Toth of Kathy Toth & Team - Keller Williams Realty. On her way back to Michigan from Wisconsin, Kathy stopped by the RealSupport … (0 comments)

real estate marketing: How to Get Referrals - 08/23/11 08:48 AM
As a real estate agent, you have the perfect opportunity to create referrals through existing clients. Why? Because people talk. Whether it is about the movie they just saw, the great service they received at a restaurant, or the friendly associate at the grocery store, people love to talk about their positive experiences. So why not be the reason to get people talking?
There are many ways to get referrals, some straight forward, and some a bit more subtle, and some don’t require any effort at all (other than great service, of course!). 
As your real estate virtual assistants, our goal … (6 comments)

real estate marketing: Your Bi-Weekly Bright Idea Update from RealSupport! - 08/16/11 07:06 AM
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real estate marketing: How To Use QR Codes Correctly! (Plus a FREE Offer!) - 08/11/11 04:48 AM

We’ve all become pretty familiar with QR Codes within the past year.  What seemed to be the strangest little box with a mess of black and white lines is now being used on everything from t-shirts, signs and food products, to magazines and business cards, or anywhere else you can think of!  The nation quickly went from, “what is it?!” to “where else can I use it?!” almost overnight.  
 
Real Estate agents have caught on quickly as this cutting edge technology is helping to reach clients in the race for immediate information and to boost the appeal of their … (4 comments)

real estate marketing: Exciting Announcements & Your Bi-Weekly Bright Idea Update - 08/09/11 08:29 AM
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RealSupport, Inc.

- Virtual Real Estate Marketing

Schaumburg, IL

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RealSupport Inc.

Address: 1930 Thoreau Drive, Suite 175, Schaumburg, IL, 60173

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