Real Estate Virtual Marketing Blog

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It’s hard to believe, but web-based, “free” consumer email has been around for about 20 years! Remember the screeching, dial-up modems and clunky desktop computers we once used to read it? Times have changed, and now we commonly read emails from our smartphones. With that in mind, today’s email m...
If you haven’t been getting leads from your real estate website, it may be time to make some changes! Entrepreneur magazine recently published some great ideas for improving website leads. We’re sharing the best of those, along with our own suggestions and insights, tailored for real estate! A mo...
Real estate is competitive field, and new agents have it tough. Establishing your personal brand in a crowded market takes more than advertising – it takes confidence! How you handle your leads, phone calls and meetings can determine whether someone does business with you. To help you, we’re shar...
We frequently talk about content marketing strategies for real estate and how to reach, engage and convert your audience into leads and clients. Today we’re going to focus on one of the most powerful methods for converting a reader to a lead: the call to action. An effective call to action tells ...
You may not be aware of it, but Gallup does much more than issue consumer polls. In recent years, business analysts and researchers at Gallup studied 2,500 U.S. entrepreneurs and their levels of success. The study found that certain personal traits and talents contributed to higher levels of prof...
Real estate professionals are naturally concerned about making a good impression. Much has been written about networking and being memorable. But what qualities are people really looking for when they meet someone? Especially someone they might do business with?Business Insider recently reported ...
If you thought the secret to Twitter success involved using as many hashtags as possible, you’re on the wrong path. Times have changed! Twitter has evolved, and so has its audience.We found some good tips on, and we’ve added our expert insights for you. Here are the latest Twitte...
Content marketing for real estate is something we’ve talked about in prior posts, and it’s important enough that we’re bringing it up again! Today we’re sharing new content marketing tips from Entrepreneur magazine, with more insights of our own! First, a quick refresher: the purpose of content m...
To keep user newsfeeds manageable, Facebook uses complex algorithms to decide how posts are distributed. This has resulted in ever-shrinking organic reach. Small Facebook pages, having 1,000 page Likes or less, can expect about 22.8% of their posts to reach their audience. As your page grows, the...
When it comes to blogging, one of the most common questions asked by real estate agents is, “How does a blog help my bottom line?” This comes from wanting a return on investment; proof that a blog will bring leads, clients and sales. However, a blog isn’t a mere advertisement. It’s inaccurate to ...

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