The Voice of Orange County...Michael A. Caruso's Blog

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Real Estate Agent - Surterre Properties
Compelling information/commentary about life and the current Real Estate market environment...from a leader in Orange County California. Professional Service based on decades of experience in defining what the customer really wants...not what we think they want. Known for Straight Answers...Sharp Solutions and Proven Performance!

ARCHIVED BLOG POSTS

2011 

  On the 7th Day of Christmas Caruso Gave to Me – 7 Social Media Tips for Real Estate Agents!   If you are a real estate agent, then understanding how to use social media to draw in business is not difficult. There is a whole world full of ways to get your name out and among people that may beco...
12/20/2011
On the 6th Day of Christmas, Caruso gave to me ~ 6 Holiday Tips for Keeping Your Pets Safe! If your pets are anything like mine, the holidays are a festive time with a house full of goodies – from the edible to the not-so edible. To help keep your pets safe from holiday mayhem, I've put together...
12/19/2011
    On the 5th Day of Christmas Caruso Sent to Me – 5 Fundamentals of Real Estate Marketing.    Real estate marketing is based on fundamentals which are often overlooked because real estate sales are considered by many people to be sales work. It is actually marketing because the customer cannot ...
12/19/2011
  Happy Saturday Active Rain! We had our Holiday Party yesterday on the Hornblower in Newport Beach.  We took a lunch cruise around the harbor. It was a beautiful day.  We couldn't have asked for a more perfect Holiday Party! We ended the day with a white elephant gift exchange & homemade spiced...
12/17/2011
  On the 4th Day of Christmas Caruso Gave To Me – A 4 Step Real Estate Marketing Plan to Develop Effective Landing Pages.   Making effective landing pages for your real estate marketing efforts does not have to be a complicated procedure. Although this technique is made up of two chief areas (dr...
12/17/2011
  On the 3rd Day of Christmas, Caruso Gave to Me – 3 Real Estate Marketing Errors! Frequent Blunder #1: Focusing a great deal of effort on “branding.” Branding purely works for big companies like Coke and Pepsi. Despite the fact that Realtors as well as brokers think that they are really strength...
12/16/2011
  On the 2nd day of Christmas, Caruso gave to me 2 Must-Have Apps for Realtors! *Must have an iphone, ipad, android etc.   The first app is the Loan Calculator- Extra Payment + Amortization. This must have app can calculate the monthly rates for all manner of home loans. They also let you make a...
12/15/2011
On the 1st day of Christmas, Caruso gave to me 1 Christmas Green tip...   Christmas tree collection will begin on Monday, December 26th for a two week period through January 6th. If your tree is 6’ tall please cut it in half and place at the curb on your regular collection day. You may also plac...
12/14/2011
 Let’s start a movement… SHOP SMALL STORES As a local independent broker, I know how hard it is to compete with larger companies, but you can make it with good customer skills, marketing and word of mouth. Repeat customers and referrals is what keeps me in business. So let’s raise awareness of t...
12/14/2011
From the book of Awkward Family Photos. Enjoy!   Stephanie was not happy with the recession inspired Christmas tree…  Little Johnny just couldn’t wait to see Santa!   These Shining Stars have so much spirit, even the Medal Ornament Tree is super fun & festive! Such showoffs!       Nothing says 't...
12/12/2011
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Michael A. Caruso

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