marketing strategy: Let’s Follow-Up! - 11/20/10 03:34 AM
Week # 8.  Only Serious Buyers and Sellers Are in the Market Now
Not everyone holds Open Houses. However, if you are going to hold an Open House, be smart:
*Prepare well -- know your inventory, have a Purchase & Sale Agreement, business cards, flyers, and financing info on the house, etc.  Chose a home in a high traffic area and easy to find.                                                                                                                
*Place many signs in the neighborhood, advertise your Open House on Craigslist, your company's website as well as other online options. That will help drive more traffic. More traffic = more prospects.  
*Consider having an office "Blitz" where … (1 comments)

marketing strategy: Swanepoel's Top 5 Things To Do - 09/15/10 03:40 AM
In my last blog I shared ideas for places to get information to stay current with market trends, industry happenings and best ideas.
One of the e-newsletters I receive and read consistently is from Stephan Swanepoel, who writes and publishes a well-researched annual Trends Report. In a newsletter I received a few weeks ago about his 2010 Trends, here are the top 5 things recommended for success. Here are the 5 Most Important To Do's Today: Database Management Keep contact with your clients with a personal reach out Add more contacts to your database daily Have a database that is easy to maintain … (1 comments)

marketing strategy: It's all about the plan... - 11/24/09 12:49 PM
Many agents dislike the fact that this time of year, their managers ask them to develop a plan to give them a rough idea of their numbers for next year, so they can budget.  Many managers really take the time to review their agents' plans and help them establish worthy goals and an action plan to accomplish those goals.  On the other hand, there are many, many agents who don't have a plan. I am consistently surprised when I ask in class, "How many of you have a business plan?"  Only about 20% of agents raise their hand.  You are the … (3 comments)

 

Claudia Wicks

Bellevue, WA

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Real Estate Base Camp

Office: (206) 351-2414

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