real estate lead generation: Quiz Landing Page For Real Estate - 08/10/18 11:36 AM
Here are 2 of the most important keys to success in real estate:
Lead Generation Lead Follow up  
Many agents drop the ball on point 2, but lead follow up is just as important as lead generation.  However, lead follow up can dominate a schedule so were always looking for ways to make it easier ("time friendly").
The "Quiz Landing Page For Real Estate" can help on both fronts.  They help with lead generation and they help with automated lead follow up and qualifying.
What is a "Quiz Landing Page"?  Here is an example:  Quiz Landing Page By postAprop
The quiz opens with a series … (3 comments)

real estate lead generation: 2 Steps To An Effective Real Estate Landing Page - 05/23/17 09:53 PM
Did you know... a real estate landing page can be a powerful marketing tool for agents?
A landing page that offers quality content in exchange for contact information is a proven marketing tactic.  It works across any niche or business, and it is especially effective in real estate.  
Attention Realtors: Don't you have access to important real estate information that offers value to both buyers and sellers?   So why not use it in a manner that is proven to produce leads?
One of the best lead generation methods available to you is to offer this information and content in an appealing manner on … (3 comments)

real estate lead generation: Adwerx Review: Does It Work For Agents? - 11/20/15 09:54 AM
Looking to build your brand in your local market?
Adwerx says they can help you do it. Launched in 2014, Adwerx provides agents with an inexpensive platform to use "remarketing ads" to boost brand awareness.   
Feedback From Agents
Reviews and feedback I have seen from Agents is mixed.  I have talked with a number of agents about the service.  My first question is always "where are you sending the traffic?".
Why is that important? 
Because too many agents are using the platform to send traffic to the home page of their website.  This is a HUGE mistake.  In this article you'll find the easy fix … (26 comments)

real estate lead generation: Direct Mail Example From Top Los Angeles Realtor - 06/29/15 11:04 AM
Direct mail can be an excellent marketing method for agents. 
Here is a list of 4 bullet points to follow when crafting a direct mail campaign:
> Target a specific niche and target a specific audience> Make an impact with images & large headline or question> Simple & concise – One simple message and one clear offer> Have A clear "CALL TO ACTION" with an "OFFER"
The last point may be the most important.  A direct mailer (or any marketing) that fails with this last point can drastically reduce the effectiveness of the campaign.
Example of weak call-to-action?
Nothing but a "CALL ME" message on the mailer.
Example … (38 comments)

real estate lead generation: Real Estate Leads: See More Leads From Your Real Estate Website - 04/19/15 04:55 AM
Do you want more buyer and seller leads flowing into your business? 
Of course you do, right?
How about an easy way to produce more leads coming into your business?  Interested? it is... important marketing fact you should know:
Over 90%! Think about that number.  I have a solution that will help that number.
My solution is an easy tweak to your current real estate website and blog that will result in more leads.   It's something that won't take a lot of time or money to do but I know it will result in more buyer and seller leads into your business.
How do … (6 comments)

real estate lead generation: Real Estate Squeeze Pages: Cost Effective Lead Generation - 04/09/15 05:14 AM
Isn't this one of the most important aspects of running a successful real estate business?
Any Realtor who can get a good grasp on generating a steady flow of leads AND knows how to do it at a reasonable cost has a competitive advantage over those who struggle with these important tasks.
THE SQUEEZE PAGE - Your competitive advantage
One of the best ways to generate leads (at a fantastic cost) is through the use of buyer & seller "REAL ESTATE SQUEEZE PAGES".
Let's define the term "squeeze page"
What is a real estate squeeze page?
Well...a squeeze page is a one page website with only … (4 comments)




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