public relations: Poor writing can kill a good message - 05/20/08 03:22 AM
Most of us rely on written communication to get our message across, at least to some degree. Though we now have the benefits of tools like spell-check, there are plenty of punctuation typos that can slip in under the radar and sabotage our writing.
Avoiding these common punctuation blunders will help your prose become cleaner and more professional, which, in turn, reflects on you and your business:
Misplaced apostrophes – Sometimes we get a little bit “apostrophe happy,” tossing a few in just in case we might need them. However, this little punctuation mark is often abused and misplaced. Keep in … (4 comments)

public relations: How I built a business with no money - Part 2 of 2 - 03/19/08 08:21 AM
How I built a business with no money
Part 2 of 2
***Christian Piatt is an author, columnist and president of, providing writing, editing, marketing and design services for businesses.***
As business began to trickle in, I soon realized that the only way any of us would make enough money in the long run to make all of our work worthwhile was to increase our volume far more than I could do on my own. I needed a sales team, but I had no money to pay them. In order to make it interesting for salespeople, we had to carve out another pretty … (1 comments)

public relations: Why traditional marketing doesn't work any more - 02/26/08 03:39 AM
As network television viewership continues to drop and a number of new media compete for our attention and advertising dollars, it can be difficult to know how to best position our businesses in this new marketplace. Fortunately, along with the increase in information outlets come many opportunities to hone our message and target our audience with laser precision.
There was a time when the pervading business mantra was market dominance. With fewer, more homogeneous, groups of consumers available, we could use relatively blunt instruments such as print and televised media to reach a vast population of likely customers. However, the cultural … (1 comments)


Christian Piatt

Pueblo, CO

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Address: 423 W. 18th St., Pueblo, CO, 81003

Office: (719) 406-4577

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