technical writing: Poor writing can kill a good message
- 05/20/08 03:22 AM
Most of us rely on written communication to get our message across, at least to some degree. Though we now have the benefits of tools like spell-check, there are plenty of punctuation typos that can slip in under the radar and sabotage our writing. Avoiding these common punctuation blunders will help your prose become cleaner and more professional, which, in turn, reflects on you and your business: Misplaced apostrophes – Sometimes we get a little bit “apostrophe happy,” tossing a few in just in case we might need them. However, this little punctuation mark is often abused and misplaced. Keep in (4 comments)
technical writing: Top Five Dumb Marketing Mistakes
- 03/06/08 04:14 AM
Top five dumb marketing mistakes By Christian Piatt President, MyWordTree.com A business is only as good as its marketing plan. However, it’s often this critical part of our overall roadmap to success that gets the least attention and resources. Instead of being an afterthought, our marketing plan should be one of the most important, and regularly revisited, components of our business model. In a nod to Letterman’s nightly Top Ten, here’s our list of top five dumbest blunders when it comes to marketing your business: Mistake #5 – More is always better: There was a time when television, radio and (1 comments)
technical writing: Affordable Web marketing that actually works!
- 01/10/08 07:51 AM
Christian Piatt is a nationally published author, columnist and owner of MyWordTree.com. We're all familiar with the challenges of marketing our business. The marketplace is increasingly crowded, dollars are tight, and we hardly have a minute to spare on researching which strategies work and which are a waste of money. Though the Web can be a confusing place to establish yourself and your business, there are some simple tools at your disposal that cost little or no money to try out. And though print and video media are expensive to produce, internet marketing is faster, less expensive, and if you know who you're (2 comments)