buyer incentives: Maximize your home's first impression
- 01/07/09 02:46 AM
When we are showing homes to prospective buyers, one of the biggest considerations, aside from price, is the condition of the home. No matter what price it is, if a home appears to be neglected and poorly maintained, the quality of the home is immediately suspect, and the perceived value (how much a buyer would be willing to pay) is immediately lower. In the eyes of a buyer, if the most basic maintenance issues have not been done, it's a short leap to assuming that the bigger issues, things can could end up costing the buyer big bucks, haven't been taken care of either. … (5 comments)
buyer incentives: Tell 'em what they've won, Johnny!
- 09/15/08 04:34 AM
This morning I watched a short video on Inman about how consumers are in control these days. I don't disagree. Today, buyers and sellers have access to the MLS and countless real estate search engines. They read, they research, and by the time they call a Realtor, they're already very informed.So what really motivates a buyer to buy when the world is their oyster and sellers are clamoring for a contract? After you get past the basic needs like the number of bedrooms, location, etc., what makes them pull the trigger? Do buyer incentives work? Today I saw a new listing … (15 comments)
When we are showing homes to prospective buyers, one of the biggest considerations, aside from price, is the condition of the home. No matter what price it is, if a home appears to be neglected and poorly maintained, the quality of the home is immediately suspect, and the perceived value (how much a buyer would be willing to pay) is immediately lower. In the eyes of a buyer, if the most basic maintenance issues have not been done, it's a short leap to assuming that the bigger issues, things can could end up costing the buyer big bucks, haven't been taken care of either.
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