social networking: Do you really need a blog?: Participating in the online conversation. - 02/13/09 12:37 AM
If you don't think that Online Social Marketing should be a part of your marketing efforts, you must take into account the millions of potential viewers you could be reaching...all for free. But the real question is: how do you know if you're wasting your time? How can you utilize these sites to benefit your business?
It can be difficult to keep up with the many popular social networking and blogging sites. And writing content for each one can be rather experimental. There really are no right or wrong answers. What is essential, however, is that each and every site must … (0 comments)

social networking: Online Social Networking for Realtors - 11/13/08 07:37 AM
Blogger, Twitter, MySpace, YouTube, LinkedIn…if you’re not familiar with these Web 2.0 technologies, it’s time to learn. These networking sites aren’t around just for the kiddies. They’re free tools that can help get your business out in front of potential customers, drive traffic to your existing website, and build a network of contacts with a personal approach. It’s also just as important to know which sites will fit your business the best, so you won’t waste your precious time.
The focus of both social networking and marketing is people. If you’re concentrating efforts on your product/service for profit only, you’ll miss … (1 comments)

social networking: Marketing on a tight budget - 11/13/08 07:26 AM
Right now, many companies are finding that their marketing efforts present a troubling Catch-22: not enough business for marketing, and not enough marketing for the business. The reality is that the majority of businesses don’t stand a chance if they don’t continue to market in order to retain a thriving company in a slumping economy. Fortunately there are loads of creative and inexpensive ways to create marketing programs even with a small budget.
The secret to creating a high-impact marketing plan is to optimize your limited budget. A one-time print ad, billboard or glossy brochure will quickly eat away at your … (3 comments)