Thoughts, ideas, insights, and tips on writing for real estate - from a former real estate broker turned real estate copywriter.
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You see the hype on TV all the time. I even see it and I seldom watch TV. I've grown to like the guy who sings his little ditties about how life would be better if he had only gotten his free credit report earlier. I thought the idea was a bit silly - until I did the research and found out WHY we...
Obviously, you can't promise to sell a house for certain price by a certain date - not unless you have the wherewithall to buy it yourself, anyway. And you can't promise to find a buyer the house of their dreams for the price they want to pay. Either one of those promises would be so unbelievable...