The Real Estate Copywriting Blog

Follow me
Services for Real Estate Pros - Marte Cliff Copywriting
Thoughts, ideas, insights, and tips on writing for real estate - from a former real estate broker turned real estate copywriter.



This probably isn't news that anyone who sells real estate wants to hear, but getting approved for a mortgage is about to become more difficult. From what I've read here, and what agents have told me in person, you thought it was difficult enough all this year! Fannie Mae has announced regulation...
Along with a good reminder that we all need to give back, Debe has provided a comprehensive list of people to follow to get specific kinds of help. Everyone can benefit, but new agents in particular should follow these links for a short course in how to use Active Rain to build their business. Th...
My last post was a warning about what can happen if you fail to update Wordpress blogs every time you see a notice saying an update is available. I didn't know it at the time, but there's a good reason for that. The folks who provide Wordpress are on a constant look-out for threats, and when they...
Earlier today I wanted to put a link to my Real Estate Career Builder course on my blog post. When I insert a link I like to go to the page in question and do cut and paste with the URL so that I don't accidentally type it in wrong. But this time I couldn't get there by typing in www.promotemyrea...
When I look back to my first broker, and the few who came after, I realize one important thing: None of them were marketers. They knew to put an ad in the local newspaper, they knew to post a photo on the bulletin board, and they knew to suggest other properties if someone called on an ad and the...
You may have dozens of people - even hundreds of people - that you stay in touch with via your ezines, e-mail blasts, or newsletters. But those people are ALL individuals. You need to write to them as such. I cringe when I see ezines and e-mail campaigns that reference "All of you" or even "You g...


Your real estate writer
local_phone(208) 448-1479
Contact The Author