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Services for Real Estate Pros - Marte Cliff Copywriting
Thoughts, ideas, insights, and tips on writing for real estate - from a former real estate broker turned real estate copywriter.



Have you ever stopped to think about the impact your success has on those around you? I did, today, after reading a quote from Abraham (As in the Abraham-Hicks Law of Attraction books.) The quote said: "As you set a financial goal, it is not only about the expansion for yourself; it's about the e...
You're building a new website and you know you want something better than the cookie-cutter copy that comes with the package. So you either need to write it yourself or find a real estate copywriter. The do-it-yourself route is fine if you have time and write well. If not, then you need to choose...
Tammie White offers a list of 9 things she wished she'd known when she first started in real estate. I couldn't agree more. Some of these are new since I was first licensed in 1985, but #4 certainly isn't. I wish that my broker or any of the agents I knew then had given this advice. But...I'm fai...
Bank of America and JPMorgan Chase are starting to make amends for their illegal mistreatment of active duty military personnel, but it’s too little too late for Service members whose homes now belong to someone else. Back in 2003 the Servicemembers Civil Relief Act gave active military personnel...
Frustration is the word of the evening... One of the things I do is write blog posts, and some of my busy clients need me to upload those posts... Most of the time, it only takes a few minutes, but tonight, adding a post to a Blogger account took an hour. Not adding the post, which was already wr...
Newbies, Pay attention!! Nestor & Katerina offer up some wise advice here... Active Rain can and will improve your business in many ways, but it won't do you one bit of good unless you start blogging and commenting. So just brush that silly fear aside and realize that every single person here had...
I asked if you set negative goals. Am I crazy? No one would do such a thing! But you probably do. In fact, we all do it from time to time. How? By allowing ourselves to worry about our finances, our prospects of success, our relationships with loved ones, and various situations that we can and do...
Do you prospect for houses in probate, or just wait and hope they contact you? If you’ve read of the death of the homeowner in your geographic farm area, it seems a bit crass to keep mailing prospecting letters in their name. But if you want to list the home, you do need to make sure the heirs kn...
Have you heard? The federal government has a new rule that goes into effect in October - and it says that all new and revised documents produced for use by the public must be written in a new language: Plain English. It will, however, be allowed to continue writing nonsense to itself. According t...
Thanks to Melissa Brown for posting yet another reason why all agents should be blogging, and not just about their listings. Becoming an expert guide to your community and sharing your knowledge with the world WILL help you attract relocating buyers. Melissa just proved it!An International Active...

Marte Cliff

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