overuse of i in copy: Those darned "I's" just keep popping up where they don't belong!
- 01/09/12 11:57 AM
Those darned "I's" just keep popping up where they don't belong! A few days ago I wrote about the over-use of "I's" in agent bios. Yes, the bio is "about you" but when 27 sentences out of 30 begin with the word "I" it makes for some "turn-off" reading for site visitors. Nobody wants an overdose of "I" from anyone. For writers, this is not surprising news... Way back in the dark ages, the most informative class I took in 4 years of college was about business writing. The two most important concepts taught in that class were: Never, ever
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