north scottsdale: Just Listed - Encanto at Whisper Rock - $1,850,000 in N. Scottsdale - 08/06/18 06:34 AM
Encanto at Whisper Rock is a charming custom home located on 1.1 acre cul-de-sac lot in the private gated community of Whisper Rock Estates. The impressive mesquite doorway welcomes you into a home where old-world craftsmanship and architecture blend to create a one-of-a-kind home with soaring ceilings, rich wood beams, stately masonry fireplaces, and luxury finishes.
A large split master suite boasts hickory wood flooring with hand scraped edges, cantera fireplace and resort-like bath amenities, including a steam shower, as well as an additional exercise/flex room. It features two complete en-suite guest areas, each with private entrances.
A substantial open concept … (2 comments)

north scottsdale: Whisper Rock Second Quarter 2018 Real Estate Update - 07/05/18 10:50 AM
Whisper Rock Real Estate UpdateWhisper Rock Real Estate - Whisper Rock is a beautiful gated community in the heart of the Sonoran Desert in North Scottsdale. Sales in the community have been relatively slow during the second quarter with only two homes closed during the period, which is one less than the first quarter. There were also three lots that closed during the quarter.
In our reports we rely on the statistics provided by our MLS system, however because of the way these statistics are compiled, they often do not tell the true story of the market, especially when there are few … (1 comments)

north scottsdale: La Buena Vida - Luxury Home in North Scottsdale - $1.5 Million - 06/30/18 07:35 AM
La Buena Vida is a stunning North Scottsdale family-friendly home located in a secluded cul-de-sac with six bedrooms and six full baths.  This home features a highly sought-after indoor/outdoor floor plan. A split, oversized master suite includes a spa-like bath and shower, his and her lavatories and sinks, separate makeup area, walk-in closet, and coffee bar with mini refrigerator.  All five additional bedrooms offer ensuite bathrooms. One bedroom is in an attached casita that includes a kitchenette and living area, with private exterior access. This casita is ideal for a nanny or in-law arrangement.
A large chef’s kitchen features a center island, … (0 comments)

north scottsdale: Don't Sell Hot Summers Short - 05/06/18 01:03 PM
Everyone knows it gets hot in Scottsdale in the summer.  Many people in trying to sell their luxury home in the valley believe that summer is the time to give your listing a siesta and take it off the market.  The thinking is, who wants to be looking at houses when the mercury is above 110 degrees (even if it is a dry heat). Additionally, since our snowbird populations evaporates during the summer months, the buyer population decreases.  

Well, it turns out this just isn’t the case.  We examined the past three years of sales activity on homes in three key … (2 comments)

north scottsdale: North Scottsdale Luxury Property Report - 04/25/18 07:00 AM
We have just completed the latest 16-page North Scottsdale Luxury Report.  We hope that you enjoy this issue, and can view the entire report here.  As a company that is changing the paradigm in luxury real estate, we want to provide our clients and neighbors with useful information about the real estate market.
We have built and sold numerous successful businesses in the past, and from that experience, know that the way one presents and communicates information can have a dramatic impact on how valuable that information is and can be used to make decisions. We developed this report when we realized … (1 comments)

north scottsdale: Case Study - How We SOLD this $2 Million N. Scottsdale Luxury Home in 38 Days - Unsold by Previous Agent in 496 days - 04/01/18 08:05 AM
To learn more about us and how we sell North Scottsdale luxury real estate, visit our website.
Back Story:
This Whisper Rock home sat on the market for 496 days while listed with another agent  
Showings were scarce and no offers were received
Homeowner felt the previous agent was not effectively highlighting the home’s features
The unoccupied home was in need of cleaning and freshening
Some deferred maintenance needed to be addressed
Lackluster partial staging made the home feel uninspired and uninviting
What we did:
Styling - We scheduled and supervised a thorough cleaning of the home and landscape cleanup. Coordinated with the … (2 comments)

north scottsdale: Pillow Talk - Speaking a Buyer's Language - 03/19/18 09:22 AM
This post is written by my business partner and wife - Jan Ayan.  She handles the property styling side of our business.
We love what we do, and the opportunity we have to enhance and improve properties by creating and demonstrating lifestyles for potential buyers.  Each property has a story, and our job is to tell it.
One of our favorite activities is to visit a property and begin to develop its storyline.   We consider the community, the targeted buyer, and the property itself as we allow our ideas to unfold and envision the style that will best tell the story.
If you … (3 comments)

north scottsdale: Winning Your Gold Medal Home - 02/26/18 07:50 AM
With the Olympics coming to a close, it is time to think about another type of Gold Medal - your dream home. We are fortunate to live in a country where every person is free to determine how they define success. For many, one of the most important goals is their home, and many of us have a picture in our mind of our dream home. Achieving this goal in life is the personal equivalent of winning a Gold Medal. It is what we work for, what we strive for, and for many, it is a life’s achievement.
So how do you … (0 comments)

north scottsdale: White Horse - North Scottsdale's New Luxury Community - 02/22/18 09:56 AM
A new luxury community opened this week in Scottsdale, and we had an opportunity to take a tour.  The development called White Horse is the creation of Camelot Homes and consists of 47 lots being constructed over two phases, located off of Pima Road and Los Gatos.  The project offers five different floor plans ranging from 4,190 to 5,932 square feet for the base home, but there are multiple options to add on bonus rooms and casitas for additional square footage.  

What makes this project quite interesting are the multiple style and finishes that Camelot offers.  All five floor plans are … (0 comments)

north scottsdale: SOLD - Whisper Rock - Record Home Sale In North Scottsdale - 02/17/18 08:31 AM
CLOSED THIS WEEK - We listed this beautifully designed home in Whisper Rock at 7378 East Lower Wash Pass and sold it the first day we listed it for 97.3% of the original list price. The average for other agents in this community in the past year is only 84.3% and 212 days on the market.
This home was listed previously with another agent and languished unsold for 305 days. We listed this home at a price higher than the previous listing and used our advanced marketing methods to create interest and demand. The last time a home sold this quickly in … (4 comments)

north scottsdale: JUST LISTED - Villa Vista at Troon Mountain $1.4 Million - 02/17/18 05:36 AM
This week an amazing home hit the market in North Scottsdale's Troon Mountain located in Troon Village.  
Villa Vista is nestled among the Sonoran Desert’s most beautiful granite outcroppings & sculptural boulders, including a dramatic view of Pinnacle Peak.  This stunning custom built home affords luxury living at its best.  Villa Vista, named for the inspiring beauty and incredible views is situated in a cul de sac in the exclusive gated Troon Village community of Troon Mountain. The Sonoran Desert’s best hiking trails are within walking distance, and a small private rock hiking path is right on the property! Enjoy outdoor living … (3 comments)

north scottsdale: Stunning Scottsdale Home in Troon - Coming Soon - $1.4 Million - 01/27/18 10:26 AM
We just received a listing for this stunning home in the beautiful Troon neighborhood in North Scottsdale. This home features an open floor plan, modern finishes, indoor/outdoor lifestyle and resort-like guest quarters.  Please give us a call at 602-603-0708 if interested in an early preview.  The home is being staged this week by our staging team, but can be previewed.

north scottsdale: "Showing" Respect - 01/23/18 05:56 AM
I've had several experiences with agents lately that got me thinking about the lack of commons sense and courtesy by some in our field. Last week an agent came to an Open House with her clients. It was a new home, so visitors were asked to remove their shoes or wear booties. She walked in and said, that she was not going to put them on. I told her that to tour the home she had to do so, so she turned to her client and said, "We're leaving, and walked out in a huff rudely shouting, "you just lost a … (10 comments)

north scottsdale: What a Difference a Word Makes in a Luxury Home MLS Listing - 01/20/18 06:56 AM
When selling a home, the words your agent uses to describe your home is critical. The most important of those words will be used in the MLS listing.  The words crafted to describe a home need to tell a story that resonates with buyers. Potential buyers are going to see the exact same words on popular websites such as Zillow, Trulia, and Those few words (in Arizona only the first 800 characters will appear on the main page of the listing) and a couple of pictures have to capture a person's attention in seconds, or they are on to the next listing.  
With our focus on the … (3 comments)

north scottsdale: Whisper Rock 2017 Real Estate Data - 01/01/18 10:27 PM
Whisper Rock is one of the premier communities in North Scottsdale, AZ.  For 2017 a total of nine homes sold with the median price being $2.3 Million.
There are currently 14 homes on the market ranging from $1.595 Million to and a high price of $3,915 Million.
Homes in Whisper Rock have sold slowly in recent years, but we listed and sold one home that went under contract in 38 days, and closed in 52.  This particular home had been previously listed for 496 days with little activity and no offers.  We re-staged the home and actively marketed it which resulted in multiple … (1 comments)

Jordan  Ayan, Luxury Market Expert, CLHMS,Million Dollar Guild (The Lifestyle Collection)

Jordan Ayan

Luxury Market Expert, CLHMS,Million Dollar Guild

Scottsdale, AZ

More about me…

The Lifestyle Collection

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