customer relationship management: CRM Is All About Customer Relationship Marketing - 03/15/08 12:48 AM
Regardless how you view it, a CRM, or customer relationship management, always has a customer relationship marketing dimension in it.  CRM enhances customer relationship marketing. Repeat business and referrals provide your company the most lucrative source of business. Existing customers recognize you, already believe you, and value all your efforts accomplished on their behalf. Your next rational action is to put all that positive feedback to work for you -- again and again. Rinse and repeat, as they always say. Customer Relationship Marketing can be done efficiently thru the use of CRM.With the various ways of communication made possible by the … (1 comments)

 

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