consulting: Search Engine Traffic vs. Social Media Traffic? Which is Better? - 02/02/10 03:35 AM
It's important to understand and know what is best for you and your blog, when you start blogging and invest your valuable time writing for your blog, you want good return over the time you have invested. The way you will gain your profits is by getting more and more visitors to your blog. Now which is better way to gain visitors social media or search engines like Google, Yahoo, Bing and other.Social media traffic - Positive side:
It can bring huge amount of traffic to a blog or website in a very little amount of time. Your blog get exposure … (0 comments)

consulting: Do Your Homework Online Before Meeting Someone New - 01/25/10 11:51 AM
Admit it, you've Googled someone before. Maybe it was someone you were dating. Maybe it was someone you had a crush on.
But how about when you have a sales meeting and are about to meet a new prospective client?
If you are an experienced salesperson, I'm probably preaching to the choir. For those like me who are in the consulting & services business and relatively new to the sales role, I have this to say:
Do your homework whenever you meet someone new.
This applies all around the sales cycle. From following up on leads to meeting other stakeholders to … (2 comments)

consulting: How to Use Social Bookmarking Sites to Your Advantage - 01/04/10 01:29 AM
Social bookmarking has become a powerful tool for many online business people, and you are losing a lot if you do not know how to use social bookmarking for your website's advantage. Take note that almost everybody has been using this traffic generating tool, so you have to make the most out of social bookmarking.
Social bookmarking is one of the top techniques that you can use to promote your website and build more traffic. If you're not involved, it's time to get with the program!
Social bookmarking started for me when I joined a few of the top social bookmarking … (6 comments)

consulting: Social Blogging Will Attract The Masses - 12/21/09 03:28 AM
If you watch teenagers these days they are forever texting each other. I dare not ask what about - but they do spend all day with their fingers on that keypad. Of course I am talking about cell phones and some reports suggest that teens spend more on text messages than on actual calls.
Social blogging seems to be the ‘grown up' form of texting. It certainly has a big following with many of the top web identities having a ‘twitter' or ‘plurk' accounts. The difference between texting through a cell phone and social bookmarking is the audience.
Cell phone texting … (5 comments)

consulting: Be Seen in Social Media to Get Noticed - 12/09/09 04:53 AM
According to recent data collected by comScore, GroupM and M80, display ad exposure on social media networking sites lifts consumer response to your ads in paid search.               
Consumers are more likely to recognize and respond to your paid Google ad if they have also seen your display ads on a site such as Facebook or Linkedin. Research showed a 19 percentage point increase in searches on the study group brand among users who saw social media ads relevant to the brand. In other words---if someone sees your business in an ad on Facebook or another social media site.....and then sees you're paid in … (2 comments)

consulting: Five Guidelines for Outsourcing Your Social Media Marketing - 09/02/09 03:20 AM
Am I the only one who has noticed all the social media marketing experts that are appearing on a daily basis? It's almost as if that's become the job for those who have become unemployed, suddenly create a Twitter account and a Facebook account and you are now a social media marketing expert. It is very similar to when Frontpage came out and everyone became web designers.
Look, I'm all for free enterprise and entrepreneurship and creating your own empires. What I'm not for is small businesses being taken advantage of by those who claim to be experts, but have no … (1 comments)

consulting: Reasons to Adopt Social Media Marketing - 06/18/09 04:14 AM
In recent weeks I met with a B2B company to discuss marketing options. The topic of community and social media came up and I was reminded of how difficult it has been for the B2B segment of businesses to grasp a hold of the power in social media when one business is marketing to another. The value has still not been understood. They still view this type of marketing as not relating to them, when in actuality social marketing is becoming one of the most effective ways to market online.
in today's economy B2B companies are decreasing their marketing dollars and … (0 comments)

consulting: Understanding the Role of Social Media in Marketing - 06/04/09 03:47 AM
There are some that think "social media marketing" is just the latest buzz phrase in marketing, but the truth is it is a new venue that you can use to market and promote your products and services. Social media centers around interaction with colleagues, potential customers as well as current customers.I've found that when companies begin to dig into social media, they are not sure where to start. The information in this series will help you understand why social media marketing is important and how to begin to put it to work for you and your business.
What the heck is … (0 comments)

 
Chris Treece (The Treece Advantage)

Chris Treece

Franklin, TN

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