real estate advertising: Ethics in Advertising
- 04/19/08 11:01 PM
Just a quick question.The popular site Trulia offers free ads, but only for licensed Real Estate Professionals. Yet there are numerous feeds they receive where they just list the name of the website that it came from, not the broker's name. I did not know that "postlets.com" was a licensed real estate broker! This is a no no under the Code of Ethics and State Law. Why aren't brokers and agents being more careful with their advertising? I noticed one listing I clicked on and the broker was shown as "coldwellbanker.com" not a registered broker. I could however click back through the … (26 comments)
Just a quick question.The popular site Trulia offers free ads, but only for licensed Real Estate Professionals. Yet there are numerous feeds they receive where they just list the name of the website that it came from, not the broker's name. I did not know that "postlets.com" was a licensed real estate broker! This is a no no under the Code of Ethics and State Law. Why aren't brokers and agents being more careful with their advertising?;)
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