ma: Home is staged on a Saturday; Sells on a Sunday-DaVinci Designer Gallery - 04/12/10 02:03 PM
When will homeowners and Realtors realize that staging = sales? Last weeks staging project in just outside of Boston, MA was a smashing success with two full price offers at the first open house.
 The asking price for this dated townhouse was initially set at $299,000. The improvements needed to get the property up to par cost the homeowner just under $4,000. The improvements included painting decks and some interior walls, upgrading kitchen floor, bringing in updated furnishings, art, accessories and soft goods, and professionally cleaning carpets.
After the home was staged, the price was reconfigured to $319,000 and sold at … (3 comments)

ma: Home Staging Video-DaVinci Designer Gallery's is Informative and Inspirational - 04/06/10 01:59 AM
Realtors, do your homeowners need to upgrade their property but aren't comfortable with staging yet? Show them a video...
http://www.youtube.com/watch?v=ba9OgxE8cpM
DaVinci Designer Gallery has created a susinct video that explains home staging background, presents before and after photos, and provides statistics. Visit my video with your clients, educate them on staging services and have them see the advantages of staging with their own eyes.
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ma: Boston Home Staging- Instant Gratification - 10/18/09 11:45 AM
“As owner of DaVinci Designer Gallery, I have been successfully staging homes for over a decade, in the best of times….and, yes, the worst of times. I want to give you, the sellers, a glimmer of hope and a bit of advice in these “worst of times”. My staging project last week found me in Peabody at a quaint property with an aqua blue bathroom (shower, sink, and tub), cut up floor plan, steep stairway, and dysfunctional rooms. After assessing the upgrades, formulating a plan, and scheduling the trades, we set off to work. Several rooms were painted, a pass-through bedroom … (1 comments)

ma: Press Release: Boston Globe Magazine Quotes DaVinci Designer Gallery and Posts YouTube Video on Home Staging Necessity - 09/22/09 03:27 AM
Maureen Reddy, owner of DaVinci Designer Gallery, is fervent about getting the message of “home staging importance” out to realtors and sellers.
 
Read the latest press release from on Home Staging Firm DaVinci Designer Gallery
http://www.prfree.com/index.php?cur=index&action=preview&id=107504
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ma: "Home Staging Statistics prove this service is a basic and necessary selling tool for the real estate industry" says Maureen Reddy owner of DaVinci Designer Gallery, Boston, MA - 03/01/09 08:38 AM
Interior designer/stager, Maureen Reddy contends that positive statistics support basic selling principles: A home is simply a product for sale and must be packaged in the most appealing way possible to entice the consumer and make the sale. The formula of visual marketing and home staging are the same. Create a desire that translates into a sale. If a buyer feels wealthy, sophisticated, intelligent, happy, and (or) healthy in an environment, they are more likely to make an immediate offer. Professional home stagers are able to evoke these feelings and create these desires through color, lighting, arrangement, and design. Today’s seller … (1 comments)