Denise Says - Coaching & Advice for Real Estate Agents

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Education & Training - The Lones Group, Inc.
Join Denise Lones each week as she looks at the world of real estate and the world at large from customer service to the importance of listing presentations in a one-on-one style. Denise has more than 20 years of experience as a successful agent, broker, trainer and coach. Denise is someone in the know when it comes to real estate.
RECENT BLOG POSTS
Is it Time to Refresh Your Brand? Evolution, not Revolution, is the key to a successful brand refresh! If you think about companies that have been around for decades, most of them go through a brand refresh at some point. Think about Pepsi, Starbucks, and even Google! It is rarer that a company ...
06/11/2021
A Shifting Market? Here’s What You Need to Do! The real estate market changes all the time as the balance between supply and demand and buyers and sellers changes. If you are seeing shifts in your market – perhaps more inventory is coming on the market, buyers go on vacation, or a new constructi...
06/04/2021
LYNNWOOD, WA - July 21, 2021Agents with listings already have a time advantage in a regular market. After all, a typical listing takes less than half the time of a buyer transaction. Now factor one of the most extreme inventory-short markets we have ever seen and all that goes along with it - mul...
06/03/2021
How Do YOU Spell Relief? B-R-A-N-D I hope some of you have enough "experience" to remember the old Rolaids slogan in which people with heartburn were asked about how they spelled "relief" and it was spelled R-O-L-A-I-D-S. In real estate, we have different kinds of heartburn: Heartburn when a pas...
06/03/2021
Don't Lose Sight of Your Quality of Life! Anyone who knows me knows that I have a long-held belief that the first and the most important thing in your business is creating quality of life. As our inventory-lean markets move faster and faster, I want to encourage all of you to think about your qu...
05/21/2021
How Fun is Your Brand? You may have a logo or you may have a full brand complete with color palette and logo rules. If you have a brand, you may have thought about things like house flyers and just listed cards, but what about some things that are fun for your business? Here at The Lones Group, ...
05/17/2021
Eviction Moratorium Wars There is mass confusion right now over the Federal and State eviction moratoriums brought on by the COVID pandemic. It is critical that agents fully understand how these moratoriums affect their clients. I will try to lay the facts out in a simple manner as to simplify w...
05/07/2021
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Do YOU Have a Buyer? Of course you have a buyer! It seems about everyone has a buyer these days who is searching diligently for a property. Often these buyers have missed out at least a couple of times in a multiple offer situation, are disappointed, deflated, and the agent has provided a glimme...
04/30/2021
Your Closing Statement - A Powerful Ending! Today I want to talk about the importance of having a strong final or closing statement that you can say to your clients. This is extremely important, especially in this highly competitive market. When you are on a listing appointment it is important t...
04/28/2021
Time to Switch Your Elevator Pitch Today I want to tackle something I hear a lot of people talking about: the elevator pitch. (Some people call it an elevator speech, elevator statement or elevator opening.) It's a term that bugs me because I don't like the word "pitch." It sounds sales-y, pushy...
04/21/2021
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DeniseLones

CSP, MIRM, CDEI - Real Estate Coaching & Branding
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Join Denise Lones each week as she looks at the world of real estate and the world at large from customer service to the importance of listing presentations in a one-on-one style. Denise has more than 20 years of experience as a successful agent, broker, trainer and coach. Denise is someone in the know when it comes to real estate.