annual client reviews: Why You Should Be Doing Annual Client Reviews - 12/07/12 05:15 AM

Why You Should Be Doing Annual Client Reviews
I can just imagine the furrowed brows out there as you read this title. You're probably thinking - what is this "Annual Client Review" that Denise is talking about... and why would I even care about it?
When I was actively selling I was very successful. And I attributed a great deal of that success to the Annual Client Review (ACR) I created for my clients each year.
The Annual Client Review isn't fun - like a client appreciation event. It's not glamorous, and it's not "sexy". It's not the latest … (4 comments)

annual client reviews: Powerful Client Communication Tools - 04/11/11 09:15 AM
POWERFUL CLIENT COMMUNICATION TOOLS
This is the third article in my series on powerful listing presentations, where we'll be covering pricing, communication, technology, marketing, and home presentation & photography.
This week I want to discuss powerful client communication tools and how they will enhance your listing presentation.
Many sellers say that one of their biggest frustrations and challenges is agent communication. In my company we often talk with seller focus groups, and communication issues come up over and over again. Here are some of the things that sellers tell us:
"Once I signed the listing agreement, I rarely heard from my … (4 comments)

annual client reviews: Turn Lost Opportunities Into Realized Opportunities: The Need for a Detailed Communication Plan - 01/05/11 09:12 AM
TURN LOST OPPORTUNITIES INTO REALIZED OPPORTUNITIES: The Need for a Detailed Communication Plan
In the last two Zebra Reports I’ve been talking about the idea of Lost Opportunity and what it means to your business. Lost Opportunity business is business you can have, and it is income you should have. Don’t lose those opportunities simply because you didn’t have a plan to keep them in your pipeline. No more Lost Opportunities in 2011!
What’s the one essential thing that I think you must have?  A communication plan—as part of your overall business plan—that will solidify your relationship with your past, current and potential clients.
Recently, an agent I work with … (3 comments)

annual client reviews: Holiday Cards? Again? Try This Instead... - 12/03/10 05:00 AM
<!-- .style1 {font-weight: bold} --> HOLIDAY CARDS? AGAIN? TRY THIS INSTEAD...
It’s that time of year again. Lights are popping up on houses. Trees are soon to be decorated. Malls are becoming hot and crowded. And people are getting ready to send out holiday cards.
We send out holiday cards as individuals, but as real estate agents I believe there is something better we should be doing.
Funny thing, most agents like sending out holiday cards. They really do. They feel like they’re creating a warm connection with their clients by doing so.
While there’s nothing wrong with a warm connection, … (5 comments)

annual client reviews: Denise Says: Stop WHINING and Start Taking Action! - 10/18/07 11:30 AM

By Denise Lones M.I.R.M., CSP
For the real estate industry, the last three months have been one of the strangest periods I've witnessed in the last ten years.  Real estate agents have whipped themselves into a frenzy based entirely on media baloney.
True, the media deli has been serving up large portions of this baloney.  Barely a week goes by without a new report about a crashing market or an expose of another ruthless lending predator.  As of this writing, I've never seen real estate portrayed in such a nasty light as it is right now.
All this negativity is breeding insecurity among … (5 comments)

 
Denise Lones, CSP, MIRM, CDEI - Real Estate Coaching & Branding (The Lones Group, Inc.)

Denise Lones

CSP, MIRM, CDEI - Real Estate Coaching & Branding

Bellingham, WA

More about me…

The Lones Group, Inc.

Address: 2200 Cornwall Ave., Bellingham, WA, 98225

Office: (360) 527-8904

Join Denise Lones each week as she looks at the world of real estate and the world at large from customer service to the importance of listing presentations in a one-on-one style. Denise has more than 20 years of experience as a successful agent, broker, trainer and coach. Denise is someone in the know when it comes to real estate.



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