client appreciation events: Turn Lost Opportunities Into Realized Opportunities: The Need for a Detailed Communication Plan - 01/05/11 09:12 AM
TURN LOST OPPORTUNITIES INTO REALIZED OPPORTUNITIES: The Need for a Detailed Communication Plan
In the last two Zebra Reports I’ve been talking about the idea of Lost Opportunity and what it means to your business. Lost Opportunity business is business you can have, and it is income you should have. Don’t lose those opportunities simply because you didn’t have a plan to keep them in your pipeline. No more Lost Opportunities in 2011!
What’s the one essential thing that I think you must have?  A communication plan—as part of your overall business plan—that will solidify your relationship with your past, current and potential clients.
Recently, an agent I work with … (3 comments)

client appreciation events: Ask Denise! - 11/30/10 10:03 AM
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client appreciation events: Featured Product: How to Hold a Successful Client Appreciation Event - 11/08/10 05:06 AM
FEATURED PRODUCT: HOW TO HOLD A SUCCESSFUL CLIENT APPRECIATION EVENT
We’ve lowered our prices on several of our downloadable audio products! Many now just $19!
This week’s featured product: How to Hold a Successful Client Appreciation Event
Client appreciation events done right are one of the most effective ways to cement your client base to you for life. Learn what client appreciation events work and which ones will always be poorly attended and how to execute an exciting and memorable event. Hear about real live events that were organized and planned by Denise and her team and hear the amazing results.
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client appreciation events: Now is the Time to Start Planning Your Client Appreciation Event - 10/08/10 05:19 AM
NOW IS THE TIME TO START PLANNING YOUR CLIENT APPRECIATION EVENT
Don’t let the end of the year sneak up on you without holding a “Client Appreciation Event”.  I know it’s only early October, but before we know it the holiday decorations will be up and we’ll be preparing for the New Year…and your opportunity to hold an event this year will have passed you by.
If you’ve read my materials for any length of time, you know that I am a big fan of client appreciation events.  Not only are they a great way to thank past and present clients, … (3 comments)

client appreciation events: More Than Just a Transaction -- Create a Memorable Experience Instead! - 09/23/10 06:33 AM
MORE THAN JUST A TRANSACTION -- CREATE A MEMORABLE EXPERIENCE, INSTEAD!
One of my colleagues has been raving about a local business. She keeps telling me, “Denise, you just HAVE tovisit this place! It’s a local farm that grows apples but it’s just amazing on so many levels.”
It’s important to note that this particular colleague of mine has very high standards. If she raves about a place, then I KNOW it must be something special.
So, I was out shopping the other day with my daughter. On the way home, we decided to stop and check out the farm.
Not … (3 comments)

client appreciation events: FOLLOW-UP: It's the Foundation of a Successful Business - 09/03/10 05:54 AM
FOLLOW-UP: It's the Foundation of a Successful Business
Real estate agent “Sally” (names have been changed to protect the guilty!) called me.
“Denise”, she said, “my business is good, but not great.  I’ve had a marketing makeover. I’ve redone my listing presentation.  I’ve learned consultative selling.  Things have gotten better, but I’m still not at the level where I want to be.  What am I doing wrong?”
Nine times out of ten when I hear this from an agent, I know exactly what the problem is.
I asked Sally a few questions.  It took me only five minutes to confirm my … (3 comments)

 
Denise Lones, CSP, MIRM, CDEI - Real Estate Coaching & Branding (The Lones Group, Inc.)

Denise Lones

CSP, MIRM, CDEI - Real Estate Coaching & Branding

Bellingham, WA

More about me…

The Lones Group, Inc.

Address: 2200 Cornwall Ave., Bellingham, WA, 98225

Office: (360) 527-8904

Join Denise Lones each week as she looks at the world of real estate and the world at large from customer service to the importance of listing presentations in a one-on-one style. Denise has more than 20 years of experience as a successful agent, broker, trainer and coach. Denise is someone in the know when it comes to real estate.



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