conversation starters: Time to Switch Your Elevator Pitch - 04/21/21 05:26 PM

Time to Switch Your Elevator Pitch
Today I want to tackle something I hear a lot of people talking about: the elevator pitch. (Some people call it an elevator speech, elevator statement or elevator opening.) It's a term that bugs me because I don't like the word "pitch." It sounds sales-y, pushy, and just plain aggressive. I know that if you look up the definition of "elevator pitch," it is described as a persuasive explanation of what you do. The challenge I have is with the word "persuasive," because it comes across as a gimmicky type of communication.
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Denise Lones, CSP, MIRM, CDEI - Real Estate Coaching & Branding (The Lones Group, Inc.)

Denise Lones

CSP, MIRM, CDEI - Real Estate Coaching & Branding

Bellingham, WA

More about me…

The Lones Group, Inc.

Address: 2200 Cornwall Ave., Bellingham, WA, 98225

Office: (360) 527-8904

Join Denise Lones each week as she looks at the world of real estate and the world at large from customer service to the importance of listing presentations in a one-on-one style. Denise has more than 20 years of experience as a successful agent, broker, trainer and coach. Denise is someone in the know when it comes to real estate.



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