education: Don't Let This Challenge Derail Your 2024
- 01/19/24 10:20 AM
This is a time of year that I love - many agents are feeling full of promise and inspiration toward making changes in their business! I am also very excited about what is coming up for our industry this 2024 and beyond. We have a strong year ahead of us that is full of changes that many of us have never seen before. You need to be ready!
Whatever your resolutions this year - making more money, taking time off, getting your systems up-and-running, creating a buyer package - there is one critical component that I hope you are including in your … (5 comments)
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education: Education is Power in Real Estate
- 10/21/22 02:07 PM
Education is Power in Real Estate Whether you are a seasoned professional or a shiny new agent, continuing education is the backbone of success. Everything else builds off of your knowledge of the market, the process, the houses, and the relationships you build.
I'm privileged to talk with some of my Encore team about how education shapes their success, and why it's worth investing your education. Education doesn’t have to be in the form of a traditional classroom. My Encore team meets up monthly to discuss current topics in the market, roleplay conflict resolution, share stories (good, bad, ugly, and … (5 comments)
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education: Changing Markets Means Changing Strategies
- 09/30/22 09:51 AM
Changing Markets Means Changing Strategies We have all been to many workshops and classes over the years - I know I have. Education is always something I have been passionate about. I love teaching and I love learning!
As the market experiences both large and subtle changes, we need to change our strategies accordingly. Being open to education is an extremely important trait in our industry, especially when the market shifts quickly. Taking a class is like a shortcut to save time and money. I have some great classes coming up, including the 2-day "Stop Making Excuses, Start Making More … (9 comments)
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education: Five Changes for a Better 2020
- 12/20/19 02:26 PM
Five Changes for a Better 2020
Here we are. Just one last business week and 2019 will have sailed over the horizon and into the past. The holidays are nearly here and come January you’ll be refreshed and ready for a new start. Right?
Have a bad 2019? Put it behind you. It is over. It's done. It's time for a new you. It's time to figure out what you need to move your business up to the next level. If you are like most agents, you may be so deep in the trenches that you don’t know where to look to get … (14 comments)
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education: Lynnwood, WA: Come on a Real Estate Safari, Oct 24-25
- 10/13/17 10:39 AM
This October 24-25 we invite you to come on a real estate Safari in Lynnwood, WA. Safari is our premier real estate agent coaching event, led by nationally recognized coach, Denise Lones. This fall we are celebrating our 40th Safari with our new format: Total Transformation: Proven Systems - A Customized Approach.
REGISTER ONLINE OR CALL 360-527-8904
Attend both days for just $49. Fifteen Washington State continuing education credits are also available. Safari is one of our favorite things that we do. Every time we see agents transformed, energized with new ideas and more confident going out than when they came in. Every … (1 comments)
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education: Daily Habits of Top-Producing Real Estate Agents
- 09/18/17 04:27 PM
Daily Habits of Top-Producing Real Estate Agents
Have you ever wondered why some real estate agents seem to be able to weather any real estate storms and still come out on top? Regardless of what is happening in the market they seem to always be busy and thriving. They aren't experiencing the typical peaks and valleys that most agents go through. These agents, whether they know it or not, have found their winning formula.
Here are some of the things that top-producing agents have in common.
They are available to their clients and their response time is fast: The … (6 comments)
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education: HOW TO GET REFERRALS – NEVER ASK FOR THEM!
- 11/06/08 07:11 AM
HOW TO GET REFERRALS – NEVER ASK FOR THEM!
Many real estate trainers, speakers, and ‘gurus’ preach the same gospel : “If you want referrals, you better ask for them.”
I say just the opposite.
All the gurus that tell you to ask for referrals after every sale are missing one big point. Think about it. How do your potential buyers, sellers and past clients FEEL when you ask for a referral?
It’s an uncomfortable moment. They know you want something from them and it tarnishes the trust you’ve built together. Instead of a confidant, you become a typical salesperson. And … (16 comments)
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education: FOLLOW-UP AND FOLLOW-THROUGH…WHEN THEY LEAST EXPECT IT!
- 11/06/08 07:04 AM
FOLLOW-UP AND FOLLOW-THROUGH…WHEN THEY LEAST EXPECT IT!
Almost five years ago I first met her. Her name was Jill. (No, this isn’t a cheap romance novel. Stick with me here.) Jill is a happy, bubbly lady who works at the cosmetics counter at Nordstrom’s—selling a very expensive line of cosmetics.
I was shocked to find out that a simple little jar of cream for your face could cost $200. With excitement and a deep concern for what I was looking for, Jill patiently explained to me what each bottle does and how it works.
Before I knew it, I was … (5 comments)
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education: A SHOCKING PHONE CALL—DON’T LET THIS HAPPEN TO YOU!
- 11/06/08 06:58 AM
A SHOCKING PHONE CALL—DON’T LET THIS HAPPEN TO YOU!
You know something is very wrong with our industry when a top producing agent—and I’m talking a major player here—calls to inform me that she’s going to be getting out of the market.
Background: She’s been in the business twenty years. She’s consistently made a quarter of a million commission dollars for the past ten years. She is well-respected in her community and in the industry.
But now her attitude is so out of alignment that she wants to throw in the towel. I could have believed it from almost anyone … (3 comments)
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education: WIDE-ANGLE LENSES ARE OUT… ‘ZOOM’ IS IN!
- 10/30/08 09:20 AM
WIDE-ANGLE LENSES ARE OUT… ‘ZOOM’ IS IN!
I was speaking at a marketing conference last weekend in Costa Mesa, CA and I was struck by how many business owners were unable to tell me exactly what it is they do.
Many of these people have wonderful business ideas but are having problems bringing them to market.
Why?
They are too “wide angle.” They’re trying to solve everybody’s problems and be everything to everyone. It’s like they’re afraid of losing business by leaving somebody out so they try to appeal to the widest demographic possible.
In marketing—whether you’re selling real estate or … (0 comments)
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education: BE THE CALM VOICE OF REASON DURING A CRISIS
- 10/30/08 09:15 AM
BE THE CALM VOICE OF REASON DURING A CRISIS
Real estate agents have a hard time talking to their clients about negative events in the media such as natural disasters like the one we recently witnessed. The past couple of weeks, there has been a media frenzy…and rightfully so. Lives have been devastated and we all mourn the losses of the survivors of Hurricane Katrina.
You can’t sit in your living room without being emotionally affected by the raw power of the images of suffering on your television. New Orleans’ loss is our loss, and our thoughts and prayers are with … (0 comments)
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education: “WIN-WIN NEGOTIATION -- IS IT STILL EFFECTIVE?”
- 10/23/08 08:23 AM
“WIN-WIN NEGOTIATION -- IS IT STILL EFFECTIVE?”
In a world of push-and-shove real estate transactions, is it a wonder that the term “win-win” negotiations is getting rusty? Lately, I’ve been hearing a lot of “me-me-me.”
Well, I have a newsflash for you: Effective negotiation is always “win-win.”
Your clients always win when you help them get what they want. The question is “How do I go about negotiating the correct way so that all parties win?” Is there such a thing, well of course there is. It isn’t win-win negotiating if someone gets gouged!
For example, let’s say you have … (1 comments)
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education: TECHNOLOGY—FRIEND OR FOE?
- 10/23/08 08:19 AM
TECHNOLOGY—FRIEND OR FOE?
Have you ever wondered why some real estate agents who have never embraced technology are out there dominating their marketplaces? Meanwhile, you have every “gidget and gadget” out there, but you’re still not selling as much as they are.
Have all these gadgets really helped you to make more money? The answer depends on how you use them. For example, do you really think your client cares if you have a Palm Pilot? Or a fancy laptop? Actually, most sellers will tell you that they don’t prefer a listing presentation done on a laptop.
Are your gadgets … (0 comments)
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education: GET WITH THE VIRTUAL SOCIETY
- 10/23/08 08:15 AM
GET WITH THE VIRTUAL SOCIETY
Now—more than ever before—we live in a visual society. From the “MTV Generation” to today’s Internet obsession, getting noticed is all about visuals—graphics, colors, designs, images, fonts, and pictures.
Surprisingly, one industry is particularly resistant to this trend. Most of the people involved in this industry look exactly the same – essentially carbon copies of each other, dull and boring.
Who are these behind-the-times cave-dwellers? Yep, you guessed it—our own real estate industry.
There isn’t a week that goes by that a real estate agent doesn’t challenge me on the topic of whether or … (1 comments)
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education: PAST MARKETING EFFORTS REAP BIG BENEFITS
- 10/23/08 08:12 AM
PAST MARKETING EFFORTS REAP BIG BENEFITS
Do you sometimes feel like you’re spinning your wheels and going nowhere? You’ve been doing everything you’re supposed to do to market your business but no matter how hard you work at getting your name out there, the phone is just NOT ringing.
I was thinking about this the other day while I was in the hospital. A back injury I suffered in an accident a few years ago flared up last week while I was on the way to teach a class and I drove myself to the nearest emergency room.
As part … (0 comments)
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education: The Three Most Important Words In Real Estate Marketing
- 10/23/08 08:02 AM
The Three Most Important Words In Real Estate Marketing
We’ve all heard the tired old saying “The three most important words in real estate are location, location, location.” But if you truly want to make a six-figure real estate income, the words “database, database, database” are synonymous with your success. Your database is your own personal goldmine.
The average real estate agent meets over five hundred new people per month. Of those five hundred, they add only five of those people to their database.
That’s right…only five!
I hope this doesn’t describe you. If so, it’s time to get serious and … (2 comments)
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education: Denise Says: Where is Denise?
- 09/13/07 12:46 PM
You have asked for it:
Upcoming Events
Tuesday, September 18th"Making Money with Technology" in Olympia/Thurston CountyContact Washington Realtors Thurston County to register (360) 491-3910
Wednesday, September 19thKeynote Speaker Windermere Anacortes Office
Tuesday and Wednesday, September 25th and 26thSOLD OUT "Solving the New Equation" andSOLD OUT "Catch the World Wide Wave"Classes Windermere Symposium in Seattle
Thursday, October 4th"It's All About Price" in AberdeenContact Washington Realtors Grays Harbor to register (360) 532-7651
Tuesday, October 9th"The Agent of Tomorrow - What Top Agents are Doing to Succeed"Please call Washington Realtors to register (800) 562-6024
Thursday, October 18th"The Super Hero in You" at the North Puget Sound Education DayContact http://rs6.net/tn.jsp?t=qqgorecab.0.gzwprecab.veq86vbab.2429&ts=S0280&p=http%3A%2F%2Fwww.npsar.com%2F for more … (2 comments)
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This is a time of year that I love - many agents are feeling full of promise and inspiration toward making changes in their business! I am also very excited about what is coming up for our industry this 2024 and beyond. We have a strong year ahead of us that is full of changes that many of us have never seen before. You need to be ready!
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