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lead generation: Inman Connects Celebrates 20 Years
- 08/22/16 03:18 AM
Are you fascinated by real estate technology and industry trends? Are you a real estate agent looking to grow your professional network with industry leaders? Well Inman Connect provides all of the above as it celebrates its 20th anniversary in San Francisco. Attendees can expect a premier event that will bring together executives from top real estate franchises, renowned real estate agents and brokers, and executives from major financial service companies to deliver three days of thought-provoking speaker sessions. Connect events are held each year and provide information that is tailored to an audience of real estate agents and tech startups who … (0 comments)
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lead generation: What Local SEO Update Means For Real Estate Agents
- 04/27/16 02:29 AM
On April 1st Google changed its official local SEO rankings guide to include “prominence”. The adjective joins “relevance” and “distance” as the three main things determining how a site performs in local search. Local rankings are different from general SEO rankings, which were also updated recently. These are the rules governing the results which appear on maps, in boxes or packs at the top of a SERP, and very prominently on the right hand side of the results page. More importantly, they more or less control mobile search rankings. Local SEO has never been more important. It increases visibility on smart … (3 comments)
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lead generation: Real Estate Buyer Leads: Readychat Turns Your Site Into Another Agent
- 04/12/16 01:36 AM
This post is about how Readychat, a real estate lead generation chat software forced me to change my mind about chat software and rethink engagement strategies for agent’s websites. For those unfamiliar, chat software are programs that engage website visitors with instant messenger-esq conversations. Imagine a smarter version of the paper clip from Microsoft word. A few months ago I would have called these programs annoying. I thought at best they were only a little irritating while at worst they actively discouraged sales by increasing a site’s load time or just frustrating users into finding another agent. I would never have … (0 comments)
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lead generation: Turn Photos Into Leads: Image SEO For Real Estate
- 03/21/16 03:49 AM
When it comes to real estate, seo or search engine optimization has gone mainstream. There are over 7,000 posts dealing with the topic on this site alone. Reading them chronologically, one notices a progression from general best practices like blogging, title tags, and url structure to more recent articles asking if seo is dead or moving on to more advanced ideas like preparing for algorithm updates or integrating social media.
Most blog posts about seo basics neglect to mention image optimization. In doing so they ignore the most important part of a listing, the actual pictures of the house. It's cliché to say … (110 comments)
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Are you fascinated by real estate technology and industry trends? Are you a real estate agent looking to grow your professional network with industry leaders? Well Inman Connect provides all of the above as it celebrates its 20th anniversary in San Francisco. Attendees can expect a premier event that will bring together executives from top real estate franchises, renowned real estate agents and brokers, and executives from major financial service companies to deliver three days of thought-provoking speaker sessions. Connect events are held each year and provide information that is tailored to an audience of real estate agents and tech startups who … (0 comments)
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