One simple step everyone can take to make their email efforts more compatible with their social media efforts is to link all of your emails to your social networking profiles or blogs. Most of us already have email signatures, so why not add these links right there with the rest of your contact i
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09/15/2009
This is the very first installment of a new blog series I am starting. As an avid blog reader I may come across some interesting articles that the Active Rain community could benefit from, so I will be sharing them here. Hopefully you find these useful. Web Appeal - It's the New Curb Appeal - I
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06/30/2009
There is an article on Lenderama that was written yesterday about NAMB President Marc Savitt's meeting with New York Attorney General Andrew Cuomo (guy behind HVCC). Please take a moment to read this article. We are really trying to show Mr. Savitt that if he'll talk to we'll listen; more so, w
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06/05/2009
Mark... you are busted. While reading some BloodHoung Blog articles this morning I found some videos of you (some kind of funny) at the Unchained event that I hadn't seen yet. The short clip below really stuck out for me. In the world of sales (be it loans, real estate, insurance, sprockets, wh
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05/18/2009
I recently read a post on the Top of Mind Networks blog by Brian Brady and I thought it would be interesting to raise the subject on ActiveRain as well. Ever since about August of '07 mortgage brokers have been one of the primary scapegoats of this whole credit crisis, housing crisis, recession,
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05/14/2009
A few weeks ago Dan Kublawi posted a blog article on the Top of Mind Networks Mortgage and CRM Marketing Blog talking about the importance of database management. I wanted to expand upon his thoughts here. In the Top of Mind Networks world we are always taking our clients' databases and transfor
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05/07/2009
My wife and I have a small disagreement and I wanted to see if I could call on the ActiveRain faithful to weigh in on something. I recently got a new Smart Phone (ATT Tilt, I highly recommend it to anyone in the market for a new phone... from what I have seen, way better than the iPhone). Anywa
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02/16/2009
This is slightly off topic but the story does involve auto lending vs. real estate lending.A buddy of mine recently bought a truck from a local dealer here in Atlanta and traded in his SUV as part of the deal. Well, about 2 days later that dealer filed for bankruptcy. The check from the dealer to
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01/08/2009
I've noticed several Mortgage CRM (Client Relationship Management) discussions lately in some of the industry social networks that I participate in. Here are three simple strategies that loan officers can use every month to stay "Top of Mind" with their database: 1. Quarterly Mortgage Checkup Ju
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10/11/2008
One of my clients is an LO in Atlanta, Georgia. Let's call him Bob. Bob is what I consider to be a "low cost provider". He gives his borrowers very aggressive pricing. He's not the greatest customer service guy I've ever met. But if you're looking for a deal - Bob's your guy.Bob's doing a loan fo
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09/08/2008
