bob boog: A Role-Model for Public Figures?
- 09/17/09 12:29 PM
A Role Model for Public Figures? By Bob Boog Vince Young may always be remembered by USC fans as the tall Texas quarterback who in 2006 dashed their hopes for a national championship. In a game likely to be remembered as one of the greatest in college football history, Vince Young helped Texas defeat USC 41-38 in the Rose Bowl. But in this time of immature behavior among sports figures,/celebrities/public figures Vince Young stepped in and did a nice thing for two kids that were hurting. The current quarterback of the Tennessee Titans surprised the sons of his deceased friend, Steve McNair, (0 comments)
bob boog: What does July 4th really mean?
- 07/01/09 06:12 AM
July 4th is just around the corner. Yet what makes this day so special? What does the 4th of July really mean? For some, it's a great time to take a four-day weekend in order to get out of Dodge. Or maybe we'll enjoy a "stay-cation" and stay home with family and friends to enjoy fun, food and fireworks! Most folks will have the day off, and so some of us will spend our time running errands and finishing items on our spouse's "honey-do" lists. Still others may view the local parade filled with marching bands, horses and beauty queens. But doesn't the fourth mean more than all that? On July 4th, 1776 we Americans declared our independence from (0 comments)
bob boog: Do You Follow the Rule of Fair Exchange?
- 05/15/09 05:50 AM
One of the ways we get people to say "Yes" is by following the rule of fair exchange in both our business and personal lives. In business, give more value than expected. Give more value than money exchanged. Give more value in hand-outs, phone calls, and other marketing efforts. For example, in real estate it's more than just handing out a flyer that announces, "Jeanni Jones closed another short sale. If you need help with short sales, call Jeanni Jones at 555-5555." Not that it's bad... It's just that a better flyer might be: "Jeanni Jones closed another short sale. If (0 comments)
bob boog: Do You Bring Up Objections Before they Surface?
- 05/11/09 11:28 AM
A psychological technique that helps to motivate people to take action is this one: Answer Objections Before they Surface. When a salesperson does this properly, it lowers resistance and makes it easier for someone to purchase. Why does it work? Because a lot of salespeople think that if they don't bring up an objection, a prospect won't be thinking about it. WRONG! Whenever you are trying to sell a product or service, there is usually a flaw in it. After all, most things are not perfect. Sometimes the flaw is obvious, like a property that needs carpet and paint. But sometime's it's not so obvious, (0 comments)
bob boog: Why Do We Say Yes to Another Person?
- 05/08/09 08:39 AM
Why Do We Say Yes to Another Person? Bob Boog Ever wonder what causes one person to say "yes" to another person's request? Or why is it that a request stated one way will be rejected, while one that asks for the same favor in a slightly different manner gets approved? As a salesperson, the study of persuasion fascinates me - and even if you're just a consumer, you may find this discussion interesting too because we all employ these techniques and/or fall prey to them! So in the next few blog posts, I'm going to talk about some of the (0 comments)
bob boog: Inspiration for You from the Kentucky Derby
- 05/04/09 10:08 AM
Inspiration for You from the Kentucky Derby by Bob Boog People often find inspiration from sporting events, and this weekend there were several such events to choose from. The Anaheim Ducks defeated the Detroit Red Wings in triple overtime. In the sporting world, hockey's triple overtime has to rank with the sporting worlds most exhilarating and intense minutes ever. In Los Angeles, the Dodgers posted their tenth home victory breaking a record that had stood for over 60 years. Sixty years, that's quite a long time! In Las Vegas, Filipino boxer Manny Pacquiao knocked out British fighter (1 comments)
bob boog: The Economy is So Bad ... Angelina Jolie is Adopting an American Kid
- 03/03/09 09:25 AM
You've probably already heard through the Internet, radio or on Fox News how bad the economy is. One place said the economy is so bad that ...Angelina Jolie is adopting an American kid. Another said the economy is so bad that a woman got an exorcism. But when she couldn't pay for it they had to "re-possess" her. Jay Leno remarked that "Times are so bad that three of OctoMom's kids are already working for Nike." My suggestion is to try to lighten up and encourage the people you meet to think on a more positive level. Try it sometime. The (5 comments)
bob boog: Five Benefits of the Obama Housing Fix-It Plan
- 03/01/09 08:03 AM
Examining the Obama Housing Recovery Plan is like watching a foreign film. You may not understand it at first, but upon second glance, it starts to make sense. Here are the five main advantages: 1. The goal and main benefit is that it provides assistance to homeowners who wish to stay in their homes. The sour economy has made it tough for many homeowners to refinance because for most, their equity has dried up and they are unable to do so. This plan also helps those who want to do a loan modification but may have lost income due to the current recession (0 comments)
bob boog: My Predictions for 2009
- 01/22/09 08:13 AM
Past clients, current customers and others often ask me "How's the market doing?" or "Bob, what do you think is gonna happen this year?" It's popular water-cooler talk. So rather than repeat myself a thousand different times, I've decided to just post my predictions and let the chips fall where they may. Drum roll please... Unlike most real estate practitioners, I see the real estate market and the economy in general having a really good rally starting in May and extending from June- mid August. So expect the phone to ring by the end of February and throughout the month of March. The reason I say this has (2 comments)
bob boog: Jokes
- 09/11/07 01:18 PM
I think that rather than keeping a log of events happening in the world of real estate, I will post some jokes. Enjoy!