real estate keywords: Writing Listing Content with Intent to Capture
- 04/12/11 07:33 AM
We're working in a time where indexable listings -those that are visible and crawlable and therefore able to be included in the search engine result pages - are becoming more commonplace. Because of this trend, it's valuable as a listing agent to recognize the importance of optimizing the content of your client's listings. I was recently looking an agent's detail page where the home was described using a lot of abbreviations and industry jargon and thought that she had done herself and the client a disservice by not writing a better description for a potential homebuyer and the search engines. The … (2 comments)
DPS is a database driven technology company that focuses on creating search engine visibility for real estate agents. This is a place to learn about SEO, long tail keyword optimization and emerging real estate technologies.
We're working in a time where indexable listings -those that are visible and crawlable and therefore able to be included in the search engine result pages - are becoming more commonplace. Because of this trend, it's valuable as a listing agent to recognize the importance of optimizing the content of your client's listings. I was recently looking an agent's detail page where the home was described using a lot of abbreviations and industry jargon and thought that she had done herself and the client a disservice by not writing a better description for a potential homebuyer and the search engines. 
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