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Selecting the Right Homes to Show Your Buyer (or not, as the case may be!)
(excerpted from the not-yet-titled sequel to Sell with Soul coming... sometime!)
... Before I tell you all about how to select the right homes to show your buyer, let me put your mind at ease about something.
Do some of your buyers seem to be doing most of the legwork finding the houses they want to look at? About half of mine are; they email me every day with their new list of houses they want to look at... and with every emailed list, I feel just a little bit more guilty. Isn't that MY job - to peruse the MLS searching for Just the Right Home for them? But they beat me to it and, between you and me, I'm happy to let them, guilt & all.
And you know what? They're happy to do it! Buyers have always wanted direct access to our precious MLS database and now that they have it, they're tickled. When I bought my first house back in 1994, I remember actually stealing borrowing my agent's MLS book when she wasn't looking and poring through it for hours. I hated waiting for her daily phone call with the details of new listings and always wondered if ... more

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