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Are you Tracking your Website Stats?
I've heard from many people that their business is picking up and more people are getting off the fence.  But, do you know by how much it's picked up over last month?
To seem busy doesn't mean you're busier than you were.  Maybe you were busy, but it could have been a different type of busy.  Some clients need their hands help more than others.
When you track your stats, you have concrete evidence that you're busy and that things are picking up in your market.  And just because you get more leads doesn't mean your "busier" if your stats stay the same.
For example, in March, I had 112 visitors to my website from Google and 154 visitors from Yahoo.  Out of those visitors, I had an 8% conversion ratio from Google and a 9% conversion from Yahoo.
In April, I had 148 visitors from Google and 170 visitors from Yahoo. 
I could look at the numbers from March to April and "assume" that I'm busier... however, what if my conversion ratios are the same?  Am I actually busier or am I just splitting my time differently?  Some would argue that I would automatically be busier even with the same ratio ... more

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