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An open RANT to short sale listing agents in South Florida (a select few, you may recognize yourself here)
Dear Short Sale Listing Agent,

I've been showing, or trying to show a lot of your listings recently and have a few suggestions that might improve your business, your reputation and your actual ability to SELL and CLOSE your listings. I'm sure you "just weren't thinking", or "just too busy", or just didn't know", but here are some things you shouldnt' do if you want to actually preserve any of the above (business, reputation and closed sales):

1) Don't use your comment section intended to highlight the property features to potential buyers with a load of legal B.S. and disclaimers about the short sale. The comments (or remarks) section is to SELL your listings to buyers, you know, tell them about how great the property is?! Entice them to see it! We know you have certain things you need to tell us about the short sale, that is what BROKER remarks are for. 9 out of 10 of you have decided that marketing and selling your listings isn't really important at all, just covering your big butt!

2) Don't forget to actually take a picture of the PROPERTY! Hmm, with nearly 30,000 single family listings in South Florida, ... more

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