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"Twitter's of no value to REALTORS®". Really? Try this.
It sounds like an odd thing to say, but in a way, Twitter is a lot like real estate itself in two ways:
Many will try; fewer will "succeed" (and will give up prematurely). The relative few are lowering the reputation of both. The fact that most agents and offices do not use twitter as productively as they should does not therefore imply that it is a waste of time! Such logic would lead us to believe that practicing real estate in the first place is of no professional value.
I am willing to bet that the rabble-rousing Twitter malcontents, and even those who understandably see no value in Twitter, have not seen it used in the way I am about to demonstrate. I have written about this before, but it didn't get much traction apparently, and I feel that few took note. Keep in mind that this is one of the easier ways to show just one way that Twitter can aide in effective REALTOR® marketing, but it is by no means the only way. I'll also add that I received the following results on my first try yesterday.
Before I show you, I'd like to invite you to try ... more

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