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Active Rain Members Epitomize Social Networking Success
Real estate marketing has gone through many changes over the years. A great real estate broker has to know which sources are best so that his limited resources are not wasted.
Today I will share with you a true success story on how the Tallahassee Real Estate Blog helped a Tallahassee homeowner sell their home in 30 days and buy a new one just north of Atlanta. The combination of internet marketing and active social networking resulted in a successful move that many others would envy.
But to know why the use of the internet is so important, you should consider our real estate marketing past.
The Yard Sign Lets Everybody A Home Is For SaleBack in the “caveman” times, real estate marketing was very simple. A sign was placed in the yard, knowing that people interested in homes for sale in that neighborhood would call when they saw a home for sale.
Each broker had their own “book of business,” so buying a home required a lot of work on part of the homebuyer, as often they would have to consult with many real estate brokers. Imagine the difficulty for home buyers that were from out of town?
Newspaper Advertising Got The Word Out To ... more

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