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You don't need a high ranking website. You've got Active Rain!!
Let me start by saying that having a website PERIOD is very important in Real Estate. Where it ranks in Google is not that big of a deal. Here's why...
Everytime you blog on AR you are basically creating a small website about that topic. MOST importantly, this "small website" is instantly searchable and generally ranks VERY high within the search engines. Let's say that you wrote a blog about "Avalon Franklin TN" and included that phrase within your topic and throughout your INFORMATIVE text within your blog, then BOOM... You have an instant website (blog) about that neighborhood that will more than likely be ranked very high in the search engines.
Now, JUST because you have written an informative "website" about a neighborhood doesn't mean that it will be effective. YES, it will be ranked but it MUST be effective. Here is how to make an effective blog/mini site.
1) If you have an IDX search on your real website then USE IT. This is where your leads will more than likely come from. Think about it... People are searching for homes. That is how they found your blog. They searched for "Avalon Franklin TN" and on the first page ... more

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