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Martha Stewart Does Not Live Here!
A few years ago I was asked to help a family sell their home – bright, educated, professional people with a couple of kids. Sounds great, right? But their home was a refuge for "strays" both human and four-legged. The place was a disastrous, dirty, cluttered, smelly, mess.
Now, this was a real challenge. How do I sell this "pigsty"? First, I told them to paint the dining room. It was packed floor to ceiling and the table was piled three feet high. I figured they would have to empty the room in order to paint it. Wrong! They moved everything one foot from the wall, painted, and moved it all back. We just could not make a dent in the mess, and showing agents were really complaining.
At the same time, I was working with a young musician and his fiancé, a referral from my musician, daughter, Erica.  They wanted a large, new home that no one had lived in before.  After a lot of searching, we found a house that had three bedrooms, an unfinished lower level, and was in their price range.  It was new, it didn't have all they wanted, but anything larger was just too expensive. They were ready ... more

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