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How to get to know your Asset Manager.
This week's Ask the AM really spurred me into action. I hear moans and groans all the time from agent s who just don't like social networking. They gripe about how time consuming it is or they were never successful or, it's too monotonous, or..........whatever else and all I got to say is, SO BAD, SO SAD, AINT YOU GLAD YOUR MOMA AINT YOUR DAD!
As Ned points out in the article, someone is using Social Networking and taking your business. This mysterious agent has become savvy enough to create a LinkedIn profile or Facebook page and is now using it with maximum force.
You see, while your setting back, accepting those listing assignments, this mysterious agent is sharing tweets or swapping emails or learning about your Asset Manager's terrible weekend because they lost their dog Sparky (thanks Ned). Before you know it, this agent and your Asset Manager are developing a friendship vs. a business relationship. So, when the next assignment get sent out, who do you think is going to get it?
Granted, I know social networks take time to create.....I created REOPro for goodness sake however, I can't stress to each of you, your lack of involvement is ... more

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